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How to analyze customer reviews for brand insights

Sprout Social

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 126
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10 best influencer marketing tools you need in 2022

Sprout Social

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

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Twitter: Real-Time Analytics And How It Can Help Your Business

Mindjumpers

Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Therefore, it is of great value that programmers can use the Twitter API. Twitter API.

Analytics 188
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How to make the most out of your social data in 2021

Sprout Social

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. What emerged for many was a new appreciation for the power of social media. Social data helps marketers stay on top of cultural trends and gain a deeper understanding of their audiences.

Data 94
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Top 7 Mention Alternatives For 2024

Keyhole.co

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening. Try Keyhole for free 2.

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8 Best Google Alerts Alternatives For Brand Mentions And Industry News

Keyhole.co

Most of the social media monitoring tools out there come with a pricey tag, making it seem like a luxury. Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. The tool is excellent for trend analysis as well. Probably not!

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Hendrick’s Ministry of Transport and Brands Celebrate Wimbledon!

Audiense

The campaign, “Hendrick’s Ministry of Marginally Superior Transport” launched by marketing agency Gravity Thinking , is aimed at giving weary travellers a more pleasant experience. Twitter and TV have a great partnership, and the social network is making sure that it gets more deals with different media providers. BsznrA6sHp.