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Best Social Media Monitoring Tools

Bill Hartzer

Some of the great things about this social media monitoring site is that it has tools that companies can use to automate their online reputation tracking system. Alterian SM2 – formerly Techrigy SM2, this social media monitoring and analysis tool was designed with marketing departments, and public relations companies in mind.

Cymfony 152
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? link] Katie Van Domelen I actually haven't used SM2 since it switched from Techrigy to Alterian so I had to call them and ask a few questions to refresh my memory.

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Is Your Social Strategy Proactive or Reactive | Social Media.

Convince & Convert

– [link] (via @jaybaer) #Alterian [link] Doug Braun Is Your Social Media program about asking, or answering? [link] [link] Jodi Mallow Maas Is Your Social Strategy Proactive or Reactive [link] #Business [link] Davio A Pignotti RT @khenderick: Nice Post – Is Your Social Strategy Proactive or Reactive?

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Web Presence Optimization Software Review: gShift Labs

Webbiquity SMM

Given that WPO is the fusion of SEO, social media, interactive PR , and online reputation management, that’s a tall order. Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., But based on a good look at the product, gShift has a great headstart on meeting the challenges of this discipline.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

And then there are monitoring tools like Alterian's SM2 that are out of most people's price ranges. There are free and inexpensive tools that do just about the same thing Google Analytics can do, except that GA also shows bounce rate. So, it's not that PR professionals don't think these questions are important.

Questions 160
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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

.&# She also lists “using social media profiles for link building&# as a mistake, though there are situations in which this makes sense; you may want to grab a profile on a lesser-known social media site for purposes of reputation management or brand protection. Managing Your Reputation Online: 5 Essential Tools by CIO Magazine.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

Alterian – formerly known as SM2 by Techrigy offers a freeimum service that offers up to 5 search terms to monitor for and up to 1000 results, which could be good enough for some small brand with low volume. Also it has one of the nicest interfaces with great looking graphs and wizard like charts. They offer 2 products: Heartbeat and MAP.