Webbiquity SMM
OCTOBER 13, 2010
Your PR team was aware of most of these as it often had a hand in generating those placements. Alterian SM2 Freemium. Andy Beal and his team have built a nice tool that’s garnered favorable reviews from TechCrunch and other prominent tech sites. Alterian SM2. Budget: $0 (I have no budget, I need something free!).
Webbiquity SMM
MAY 3, 2011
The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.
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Koka Sexton
MAY 2, 2011
I’ve been using a social monitoring tool called Alterian SM2. It makes it better that the Marketing team is full of rockstars too. There are a few other great plans in the works to make InsideView even more “social&# but I’ll save those for another set of posts. It’s like the BMW of social monitoring.
Net-Savvy Executive
MARCH 30, 2011
Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian). Converseon blurs the lines that divide research, creative marketing, and management consulting services.
Webbiquity SMM
SEPTEMBER 12, 2011
Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#
Webbiquity SMM
SEPTEMBER 10, 2012
This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Cindy Bates. Cindy_Bates.
Convince & Convert
AUGUST 18, 2010
How can we find a social media guru to add to our team? Better question: How can we find the existing customers that are already passionate about our client, and turn them into a volunteer marketing army? In my local area, most PR firms are still firmly entrenched in the old paradigm of marketing.
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