What Does Salesforce-Radian6 Deal Mean for Everyone Else?
Net-Savvy Executive
MARCH 30, 2011
The Radian6 deal says a lot about interest in social CRM, or the integration of social media monitoring and customer relationship management. Enterprise software has noticed social media analysis. Salesforce joins SAS in making a serious move to tie social media analysis to nuts-and-bolts business operations.
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