Webbiquity SMM
AUGUST 9, 2010
Sentiment: Are the comments, posts etc. Mid-sized to large firms may rely on fee-based social media monitoring tools like Radian 6 , Alterian SM2 , Cision or Vocus which provide automated sentiment tracking, while global brands can use tools like Neilsen BuzzMetrics or Cymfony. Answers, comments posted on your blog, etc.
Webbiquity SMM
OCTOBER 13, 2010
Alterian SM2 Freemium. and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Alterian SM2. Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics.
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Adam Sherk
MAY 24, 2011
Alterian recently released some data on the most popular summer blockbusters in social media, focusing specifically on movies with May and June release dates. At the other end of the spectrum, in Alterian’s sentiment analysis two summer movies had more negative opinions than positive: Green Lantern and The Hangover Part II.
Bill Hartzer
MAY 26, 2010
BuzzLogic is a social branding company that focuses on digital media that utilizes an ad platform that is driven by social media analytics. Using a proprietary conversational analytics engine, Buzzlogic helps its customers understand the mindset of the most influential players in a particular industry.
Net-Savvy Executive
MARCH 30, 2011
Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian). Social business software companies Jive and Lithium have picked up their own listening platforms.
Convince & Convert
AUGUST 18, 2010
I mirror your sentiments. There are free and inexpensive tools that do just about the same thing Google Analytics can do, except that GA also shows bounce rate. And then there are monitoring tools like Alterian's SM2 that are out of most people's price ranges.
Convince & Convert
SEPTEMBER 21, 2010
Sentiment: How much are you willing to automate verse check by hand? link] Katie Van Domelen I actually haven't used SM2 since it switched from Techrigy to Alterian so I had to call them and ask a few questions to refresh my memory. Demographics: Do you want to be able to filter by the demographics of the author?
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