Turkish Airlines Video Ad Tops 100 Million Views

The Realtime Report

Turkish Airlines’ viral video ad, featuring Kobe Bryant and Argentine soccer star Lionel Messi, topped 100 million views on YouTube today. The Turkish Airlines spot was an immediate success, garnering over 4 million views within 1 day of the video’s YouTube launch on December 6th.

71% of Airlines See Mobile as the Future of Airline Payments

The Realtime Report

Mobile and social media will be a focus for airlines over the next few years, according to a recent survey from airline payment processing company WorldPay. A whopping 83% of airlines believe that improvement and deployment of new payment technology is a major business priority.

Trending Sources

Social Media and Travel

Social Media Marketing

It means that more of us are doing things on the web (or mobile web, as the case may be) while we're on the go, and there are certain things those of us in the digital world look for when we travel - at least with regard to infrastructure. travel social media trends Twitter

5 Proven Instagram Hashtag Strategies from the Airline Industry

Simply Measured

There is a Chinese proverb about traveling that goes, “ Don’t listen to what they say — go see. ”. Visuals have always been key in the travel industry, so it isn’t a surprise that Instagram is now one of the top five travel marketing channels. Emirates Airline.

The New Business Traveler

Twist Image

While it's nice to think that Skype , WebEx or Facetime removes the need for business travel, nothing could be further from the truth. The thing is, that technology can now enhance the business travel experience. As brutal as travel is (and, as a Super Elite member, I can tell you that the road is hard, cold and miserable), it has changed dramatically over the years. If you have a smartphone, make sure to download the app for the airlines you fly with. airline app.

Dear United Airlines, Invest your money where you really need it. Customer Service

Josh S Peters

I’ve been traveling a lot for business lately and so far the only airline I can say I will absolutely use again is Virgin Airlines. You pay $50 – $150 depending on the airline change fee, pay any additional airfare, and you’re good to go.

The Best Piece Of Business Travel Advice

Twist Image

The fundamental difference in my travel (when compared to many other businesspeople who have to travel) is that I travel so many miles, because I refuse to stay out on the road for anything beyond a day (or two, if it''s absolutely essential). Most people want to know the best tips and tricks for business travel. I keep a separate set of toiletries for travel, so that I don''t have to constantly pack and unpack stuff like a toothbrush or floss. business travel.

How a Volcano Created a World-Class Social Media Program for KLM Airlines

Convince & Convert

Karlijn manages social media at KLM (Royal Dutch Airlines), which is no small task, as KLM gets about 60,000 mentions per week on social media. After all, for an airline, people aren’t traveling on a 9-to-5 schedule.

It Pays to Provide Customer Service via Twitter (Report)

SocialTimes Twitter

Quick responses are key: When airlines responded to customers’ tweets in less than six minutes, those customers were willing to pay nearly $20 more to fly with that airline on future trips.

The Best Piece Of Business Travel Advice

Twist Image

I use one particular technique/tactic that makes business travel all that much more palpable. The most frequent question I get asked is how I cope with travelling so much. The truth is that I don't feel like I'm away from home or the Twist Image offices all that much because my frequency of travel is mostly due to my desire to race back home as quickly as possible. But, that's not the best piece of business travel advice I can offer you. air travel. travel.

Virgin America Launches First In-Flight Social Network With #PlanePitch Twitter Contest

The Realtime Report

The ability to access your social networks while in the air is nothing new; many airlines offer in-flight WiFi (for a price) within the US. Other airlines have used social networks to help passengers make connections , but this will be the first of its kind in the US.

Gatwick Airport To Publish New Children’s Stories Via SoundCloud

The Realtime Report

” This campaign is timed to focus around families traveling during this summer’s school holidays. Social Media Campaigns airlines airports Children's Books families Gatwick Airport SoundCloud travel

Do Brands Have Rights When Their Own Data Is Used Against Them?

Twist Image

Why would the airlines mind? Was Zaman looking to bring the airlines and travel sites to their knees? It''s a dangerous game because I''m often finding better flights than the ones that the airline websites are showing at the top of their internal search engines. Of course, the most practical thing that the airlines could do in a situation like this, is to sue. airline. business travel. travel. travel industry. travel site.

10 Brands Killing It On Instagram in 2016

Talkwalker SM

Condé Nast Traveler (@cntraveler). We all need accounts in our Instagram feed that make us feel like we are traveling, even though we’re still sitting in the same office under the same neon light. Screenshot from the Instagram account of Condé Nast Traveler.

Use of Social Media to Inspiration for All Businesses

Mindjumpers

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. More facts: - Southwest Airlines is a strong brand. -

Living On Planes

Twist Image

That being said, when I watch my peers (mostly online) talk about travel, it is rarely pleasant. There are so many uncontrollable factors that make air travel impossible, it's a miracle that anyone has anything nice to say about the experience. We have turned complaining about air travel into the new, "how's the weather?" " It's as easy to complain about air travel as it is to have a conversation about the weather. Travel time equals catch-up time.

How To Suck As A Brand (With Grace)

Twist Image

How do you feel about the airlines? When I ask people, anecdotally, about brands they despise the most, it''s usually an airline that comes top of mind. With that, the Irish airline, Ryanair , has a dubious reputation. It once charged a family €300 ($393) to print out five online boarding passes, after they had been unable to do so at their hotel (for good measure, Michael O''Leary , the airline''s boss, publicly described them as ''stupid'' when they complained).

Southwest Airlines: When Offline Meets Online

Direct Marketing Observations

There was a time when Southwest Airlines were the darlings of social media. However, Southwest Airlines notwithstanding, employees far and wide, seemed to have never received the memo about the impact of social and digital within the organization.

How Visuals are Telling the NAIAS Story

Convince & Convert

Mergers, corruption, and three CEOs in one year have not been easy times for United Airlines. With the New Year, the airliner is striving to be “ less awful ” in 2016. Will other airliners make moves if more people start opting for United?

Social Media During Emergencies

Akamai Marketing

Hotels, Airlines Should Participate: As soon as the warning was announced last night, I got several text messages from people visiting Hawaii asking for advice. And those same people maybe wondering what just happened to their travel plans ( flying out tonight, anyone? ). Another thing that hotels and travel companies should do, is advise visitors to accept local Nixel updates to their smart phones. Some thoughts about social media during emergencies and disasters.

Help Us Promote Community Manager Appreciation Day January 23

SocialFish

A Community Manager of the Year award, with a HUGE prize valued at over $1,000 including a complimentary registration to the CMX Summit, roundtrip airfare on Southwest Airlines, and a $500 travel stipend. Can you help us promote Community Manager Appreciation Day?

Visual Analytics: Find Your Brand’s Visual Influencers

Talkwalker SM

in returns, or even higher if you are in the food, retail or travel industry (2015, The Shelf ). You should have already heard this statistic: over 1.8 billion pictures are shared online every day.

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Social Data Made Simple: Getting Started with a Strategy

Buzz Marketing for Technology

This webinar featured Ira Haberman ( @ irahaberman ) Director of Storytelling at BrainRider, Ned Kumar (@ nedkumar ) Digital Strategist for FedEx and Sean Williams (@ Colorado2NYC ) Consumer Promotions Social Media at JetBlue Airlines. Sentiment is better on a group than on a single post – Sean talked about how JetBlue tracks sentiment on a group of travelers (ex. travelers to the Northeast in a snow storm versus one tweet from a single traveler).

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The Mobile Revolution is Here Now [Infographic]

Puzzle Marketer

1 in 8 will use mobile tickets for airlines, rail and bus travel, festivals, cinemas, and sports events in 2015. For the past 5 years or so, research has predicted that mobile devices would overtake personal computers when it comes to internet usage.

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10 Travel Influencers Your Brand Should Partner With

Pixlee

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Leveraging partnerships with travel influencers can help hospitality and travel brands reach a wider audience and boost engagement and bookings all while showcasing the brand in an authentic and organic way. How do you find the right influencers to represent your travel brand? Here are 10 popular travel influencers to be aware of as you begin your search.

Bare Feet Studios Final Three for Best Social Media Campaign

Bare Feet Studios

It has gotten a tremendous response from the travel blogging community and been written up in numerous places. As only the universe’s divine intelligence can arrange, Keliʻi was my seat mate on the Hawaiian Airlines flight this morning from Maui to Oahu.

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Five Steps to Start Innovating

Unspoken

If Jay Walker, the creator of Priceline.com, had not consulted with hotels and airlines as to what would work within their framework, he would have created just another travel site that failed to stand out from the rest.

Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Convince & Convert

Hints such as airline, flight duration, and local time can assist in identifying the location, but also deduct time from the clock. The top 50 scores have a chance to win two free airline tickets to a destination of their choice.

Hotels and Social Media Travel Tourism

Laurel Papworth

I know that travel consumers booking via my hotel website i.e. direct customers are more loyal, bring more revenue and tend to travel more often. In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4%

Plane crazy

The Way of the Web

It really is a cool place to visit – 200 planes, 50 tanks, and enough to keep a young child entertained while his dad admired everything from fighter planes to commercial airliners and the occasional Spitfire. technology air travel concorde duxford functionality glamour internet planes

Social Media Sites Rank Lowest For Customer Satisfaction

The Realtime Report

Airlines ranked at 80 for website satisfaction, but drop to 69 for overall satisfaction. Airlines 80. Internet Travel 77.

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#CMAD is coming up soon!!!

SocialFish

A Community Manager of the Year award , with a HUGE prize valued at over $1,000 including a complimentary registration to the CMX Summit, roundtrip airfare on Southwest Airlines, and a $500 travel stipend. REMINDER.

KLM’s Social Flight of Fancy

Convince & Convert

We also do a fair amount of work in the travel industry and so when we saw a series of recent blog posts from Dutch airline KLM detailing its social media strategy we could not pass up the opportunity to review it here.

5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

LifeWellTravelled: Cathay Pacific sets the travel tone. Screenshot from the Facebook account of Brooke Savard, creator of the popular World of Wanderlust travel blog. This success can be partly explained by the continued involvement in the campaign of travel blogger Jessica Stein (2.3

My Hot Brands & Products of 2012

Jason Yormark

I also like the smaller, thinner form factor which is great for traveling. American Airlines/United Airlines – Luckily for me, I typically can avoid these chains, but they both suck. It’s unavoidable for most people to not have to fly on the major airlines to get where they want to go, but my experinces with both airlines are almost universally awful. I only wish airlines like JetBlue and Virgin had more flights to different places.

What Are Social Media Marketing Essentials in 2017?

Simply Measured

Airlines are well-versed in responding on social media, both for customer service queries and more conversational engagement. Social media marketing can be a challenging aspect of marketing for some companies, both in terms of valuing this channel and using it effectively.

Be Here Now Marketing: How United Airlines Can Take Advantage of.

Bare Feet Studios

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. The Case of the Cancelled Flight Shane and I were booked to travel from DTW to ORD to LAX to HNL on Sunday, June 29th. The airlines don’t have it.

Are Chatbots Right for Your Brand?

Ignite Social Media

Perhaps you’d handle this online through your airline or service provider, maybe you’d call a customer service center, or even, gasp, go to the store! Picture yourself needing to switch a flight, upgrade your cable package, or order a new smartphone.

Social Media Horror Story With A Happy Ending

Firebelly

Everyone has their travel horror story to share — the obnoxious front desk clerk, flight delays, or whatever form of unexpected aggravation. But not so much for airlines, phone companies, B2B companies and retailers. .

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Think Like Zuck: 5 Secrets of Success of Facebook’s CEO Mark Zuckerberg

Techipedia: Tamar Weinberg

The most successful companies build their products on their purpose, whether it is Southwest Airlines striving to bring affordable air travel to everybody, Apple to create a seamless and stylish user experience, or Dyson to re-invent what we use every day and make it better.