Ryanair’s Social Media Strategy: Driving Engagement With Humour
Keyhole.co
DECEMBER 23, 2023
Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. The same is true for the airline’s iconic blue branding, making the brand’s online presence memorable. What sets Ryanair's social media strategy apart from other airlines?
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