Sprout Social

AUGUST 3, 2023

For example, this YouTube video from Google uses storytelling to subtly highlight its features while also comparing them with a competitor in the friendliest manner. Take, for example, budget airline, Ryanair. For example, BTS video from your office, factory, kitchen, etc. Take this Tweet from Uber Eats, as an example.

Social Media 90

Social Media Content Airlines Authentication 90

Sprout Social

AUGUST 26, 2021

Below, we’ll break down all seven social media market research examples and how to find this information on your brand’s social channels. In the example above, an individual shares a specific feature that forces viewers to skip the end credits of a film or TV show. They’re the best airline, even in crisis mode!

Research 144

Research Social Media Airlines Marketing 144

Keyhole.co

DECEMBER 23, 2023

Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. For example, Ryanair has a partnership with the Erasmus Student Network (ESN which offers European students the lowest possible fares and a special ESN booking platform on the website.

Social Media 52

Social Media Engagement Strategy Meme 52

Convince & Convert

JANUARY 4, 2024

The rat king is back and in his reputation era @Taylor Swift @Taylor Nation Rat King:@cy Rat: @Melvin Lawovi Come see the rat king LIVE at @Segerstrom Center for the Arts ♬ original sound – Jackie Air Baltic Leveraging Euphoria audio and coquette-tok to promote the airline – 4.7M

Trends 144

Trends Brands Airlines Energy 144

The Realtime Report

MARCH 23, 2021

For example, if you run a larger business, you might be able to partner with travel businesses (hotel chains, airlines, etc) to reduce travel costs for yourself and your employees. That said, not all business travel is avoidable. This way, you can enjoy the luxury of high-end travel without taking away from your bottom line.

Travel 148

Travel How To Airlines Hotels 148

Ignite Social Media

SEPTEMBER 22, 2022

There are some great case studies of how various brands use Brandwatch’s solutions including Nestle, American Airlines, and Walmart that we highly recommend checking out if your social media goals are similar. Brandwatch does a great job of providing examples of all aspects of the solutions they offer. What Stands Out?

Review 91

Review Case Study Social Media Management Airlines 91

Sprout Social

JANUARY 10, 2024

For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible. In the end, the customer said the wait wasn’t too long and even praised the airline’s friendly employees.

Reputation 105

Reputation System Brands Knowledge Base 105

The Realtime Report

MARCH 25, 2014

”The huge amount of traffic on social media websites creates a user base where preferences, abilities and interests vary greatly—unlike the user base of a credit union, for example,” says Claes Fornell, ACSI Chairman and founder. Airlines ranked at 80 for website satisfaction, but drop to 69 for overall satisfaction.

Sites 177

Sites Social Media Insurance Airlines 177

Social Media Strategies Summit

APRIL 21, 2023

With that in mind, we gathered a panel of leading social media marketers to discuss everything you need to know about jumping on trends, including real-world examples of brands that got it right (and wrong). He cites the example of employee experience and recruitment. Not necessarily, says Dylan. That was a rare miss,” he notes.

Conversation 130

Conversation Brands Authentication Trends 130

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Let’s use Spotify as an example. We’ll head down under and discuss what an antipodean airline is doing with social, animation and web videos. The Kiwi airline is well known for their lighthearted safety videos. They are the sixth largest airline for social media presence in the world. Amazing antipodean animation.

Airlines 210

Airlines Marketing Statistics comScore 210

Sherrilynne Starkie

JUNE 11, 2018

She provided examples of how organizations are moving to collaborative frameworks. For example, she said, chemical problems at GE are almost never solved by a chemist. For example, she said, chemical problems at GE are almost never solved by a chemist. Companies are doing away with the silo mentality by unifying goals.

Collaboration 152

Collaboration Chemicals Airlines Exercises 152

The Realtime Report

MARCH 20, 2023

For example, in some areas, special permits from local authorities are required to open a company. Start collaborating with other companies such as airlines, hotels, or travel agencies. Try to open your company near other services that can be useful to your customers, such as auto repair shops, gas stations, and auto parts stores.

Transportation 91

Transportation Insurance Discount Hotels 91

Convince & Convert

DECEMBER 13, 2011

It was because I saw a shining example of “social business” at work in the real world. Mid-way on a Southwest Airlines flight home from a speaking engagement in Ft. Will Abraham’s parents ever fly any other airline? A cried a little on a plane last week.

Airlines 167

Airlines Loyalty YouTube Social Media 167

Convince & Convert

JANUARY 4, 2024

The rat king is back and in his reputation era @Taylor Swift @Taylor Nation Rat King:@cy Rat: @Melvin Lawovi Come see the rat king LIVE at @Segerstrom Center for the Arts ♬ original sound – Jackie Air Baltic Leveraging Euphoria audio and coquette-tok to promote the airline – 4.7M

Trends 78

Trends Brands Airlines Social Media 78

Hootsuite

DECEMBER 7, 2022

Twitter advanced search has different powers across different platforms — you will have a different experience using it on mobile vs. desktop, for example. As an easy example, try searching for tweets about Taylor Swift that have a minimum of 10,000 retweets. . — David Perell (@david_perell) August 30, 2020. Discover trends.

Twitter 115

Twitter HootSuite Airlines Mobile 115

Social Media Marketing

JANUARY 26, 2012

The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. The other airline that's going above and beyond in social media is Virgin America. Their blog, Nuts About Southwest , has been a perennial leader in the corporate blogging space.

Travel 165

Travel Social Media Airlines iPad 165

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. For example, you might find a lot of positive conversations from your over 50 female audience, and therefore increase your advertising spend for that demographic.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

The Realtime Report

NOVEMBER 16, 2021

You can search online for accommodation deals near major tourist attractions in the city (using websites such as Groupon, for example) rather than splurging on expensive hotels. You can book tours through the social media pages of tourism boards. Never Ask Strangers for Information.

Travel 91

Travel Transportation Hotels GPS 91

Bare Feet Studios

JULY 2, 2008

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. How over-booked are the airlines to not have a few extra seats across several flights to two different destinations? UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

Airlines 40

Airlines Marketing Travel Hotels 40

Socialmedia.biz

FEBRUARY 24, 2019

Most of the brands that you love, for example, Apple, Southwest Airlines or Sephora, recognize social media marketing to be an integral part of how they spend their money, time and resources, which brings us to a simple, straightforward conclusion: Marketing is more about efficiency and less about ROI.

ROI 132

ROI Social Media Airlines Proposal 132

The Social Media Incubator

SEPTEMBER 24, 2013

A recent example of this is shows just how important this is, as one customer was willing to pay $1,000 to let his displeasure with British Airways be heard. Eventually, the airline issued an apology and the luggage was found. There have also been great examples of brands revitalizing themselves through social media efforts.

Social Media 114

Social Media Airlines Reputation Feed 114

Likeable

SEPTEMBER 24, 2019

For a master class in customer service on social, look no further than Airline Complaint Twitter. Whatever it is about air travel that has the ability to bring out the worst in people, airlines like JetBlue have learned to handle stress-induced vitriol with grace.

Twitter 80

Twitter Airlines Aggregator Meme 80

Later

MAY 28, 2021

Later , for example, collaborated with influencer agency Fohr to create a marketing report about The Selling Power of Influencers : The report has already been shared and downloaded thousands of times, raising brand awareness and reaching tons of potential new customers along the way.

LinkedIn 100

LinkedIn Brands Marketing Airlines 100

Keyhole.co

JUNE 19, 2023

based airline has a dedicated social monitoring team for all platforms, 24/7, responding to customer queries, complaints, and compliments. For example, they noticed a trend in adult fans using Lego blocks for stress relief. Here are a couple of examples. Let’s have a look at brands that excel at this.

Social Media 52

Social Media UGC Content Loyalty 52

Janet Fouts

JUNE 18, 2015

This one is from JetBlue and features an airline attendant having fun with passersby and even giving away some tickets! Watch it here: There have been other great examples of this type of advertising.

Airlines 70

Airlines Advertising Campaign Types 70

Sprout Social

AUGUST 9, 2019

This is an example of an additional service (delivery) built on an “API” (the menu). For example, you can’t schedule Instagram posts to upload and post on your behalf while you’re sleeping unless you use a tool like Sprout Social. The Sprout Social Smart Inbox is an excellent example of this. APIs Streamline Your Processes.

API 110

API Social Media Banking Software 110

Webbiquity SMM

NOVEMBER 23, 2015

Unless you’ve got one of those brands (like Apple , Zappos , TOMS Shoes , or Southwest Airlines ) everyone loves writing about, it’s hard to stand out amid the clutter. For example, this blog is focused on B2B marketing. It’s also challenging to do well.

Blogger 100

Blogger Airlines Hotels Influencer 100

Rebekah Radice

APRIL 27, 2015

Provide success stories and examples of how you’ve helped others. Look to Peg Fitzpatrick’s Facebook cover as an excellent example. Take Southwest Airlines for example. Posted by Southwest Airlines on Wednesday, April 22, 2015. Posted by Southwest Airlines on Wednesday, April 22, 2015.

Small Business 131

Small Business Facebook How To Airlines 131

Sprout Social

JANUARY 25, 2021

If your brand is invested in diversity and inclusion, for example, ideally your influencers’ messaging should also promote those same values. For example: London-based influencer, Nia? Media kits are like an influencer’s resume—it includes a short bio, social stats and examples of past work with accompanying performance metrics.

Influencer 112

Influencer Campaign How To Marketing 112

Unmetric

MAY 28, 2019

Domino’s is an example of how underdogs can win too. Buffer is one of the best examples for how you can learn by experimenting on Instagram. This airline company follows a customer-centric approach to social media and tries to respond to customer queries quickly. — Burger King (@BurgerKing) March 11, 2019. Etihad Airways.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Audiense

MAY 10, 2016

For example, the percentage of Leicester’s followers who follow Air Asia (one of the club’s partners) is 125% more than Garuda Indonesia, a rival South-East Asian airline with a similar number of followers. They also have a 28% higher following than Malaysian Airlines.

Social Media 99

Social Media Airlines Sports Report 99

The Realtime Report

FEBRUARY 20, 2019

Though some systems were able to recover in a comparable timeframe, others remained out of service for much longer; for instance, Bank of America’s ATMs and Continental Airlines communications systems were both rendered useless. Within 15 minutes of being released into the wild, SQL Slammer essentially crashed the internet.

Banking 87

Banking Airlines Yahoo Sample 87

Rebekah Radice

OCTOBER 19, 2015

KLM Airlines gets this. They’re building brand loyalty one comment at a time, allowing fans to become advocates, actively recommending the airline to other prospective customers. For example: There are unlimited connections when you use a page as opposed to a profile. Here’s an example of what this looks like.

Facebook 114

Facebook Marketing Airlines Metrics 114

Ignite Social Media

AUGUST 10, 2017

With all the drama surrounding airlines these days, we have to give it to Delta. From ice cream to airlines, that wraps up a few of our summer campaign favorites. Delta’s Positive Publicity Train. Sometimes you can make the most impact not by campaigns or contests, but by managing your community the right way.

Social Media 87

Social Media Airlines UGC Campaign 87

Twist Image

JANUARY 1, 2015

Here''s the deal: A direct flight from New York to San Francisco is $1000 (as an example). Why would the airlines mind? Was Zaman looking to bring the airlines and travel sites to their knees? Of course, the most practical thing that the airlines could do in a situation like this, is to sue. Oh hello, Barbara Streisand.

Airlines 40

Airlines Data Wikipedia Brands 40

Buzz Marketing for Technology

DECEMBER 19, 2012

One of the best examples of this growth in e-commerce is the airline industry, which was once dominated by call center activity. Consider financial services as an example. The Web is now such a powerful, commanding route to market that in some pre-Internet sectors, more than 90% of business is now done online.

Insurance 206

Insurance Banking Airlines Loyalty 206

Buzz Marketing for Technology

SEPTEMBER 8, 2010

Apple makes a great example – we all know what they do and how they do it but we also sense why they do what they do which is to “redefine the computing experience&#. You can go on and on about other brands (Southwest Airlines comes to mind) that have a strong mission or a strong why. What you do, How you do it and Why you do it.

B2B 243

B2B Marketing Airlines StumbleUpon 243