The Realtime Report

JANUARY 16, 2013

Monopoly is using Facebook and Twitter to get fans excited about a change in the classic board game. From now until February 5th, Monopoly fans can vote on Facebook to save their favorite token (one of the current tokens will be eliminated) and to choose a new one. Which token will you be voting for?

Campaign 193

Campaign Crowdsourcing Facebook Badge 193

Pixlee

JUNE 8, 2021

Users on Twitter, Facebook, and Instagram frequently express their concerns about the environment, urging companies take Corporate Social Responsibility (CSR) more seriously. Below, find how to approach the second (and final) step so that your eco-friendly customers are engaged now more than ever before. .

Instagram 52

Instagram Engagement CSR How To 52

Buffer Social

OCTOBER 23, 2023

Meta Broadcast Channels Feature Meta is testing Telegram-like broadcast channels on Facebook and Messenger, providing a new avenue for Pages to engage with their audiences. Observe how this fee introduction impacts user growth and engagement in these regions.

News 71

News Social Media Airlines Collaboration 71

Rebekah Radice

APRIL 27, 2015

Facebook mistakes. However, some of the worst Facebook mistakes are the ones that often go unnoticed. The chance for increased engagement, interaction and shares. The chance for increased engagement, interaction and shares. While Facebook continues to change the rules, you must make the most of every opportunity.

Small Business 131

Small Business Facebook How To Airlines 131

Webbiquity SMM

SEPTEMBER 1, 2016

The smartest companies are always looking to reach untapped markets. These days, most are finding success by engaging new global consumers through digital channels. By communicating with online customers in their languages of choice—on their devices of choice—businesses can sell to more markets than ever before. On Social Media.

Marketing 100

Marketing Metadata Retail Airlines 100

Dave Fleet

MAY 12, 2010

Forrester analyst Augie Ray posted a list of seven things he recommends organizations do to avoid the recent problems of Nestle and United Airlines. As Ray puts it, “Marketers must view their customer service organizations as a key component in brand-building efforts&#. How does your organization shape up?

Organization 393

Organization Social Media Airlines Issues 393

Ignite Social Media

SEPTEMBER 22, 2022

They have an extended library of case studies to show how their customers are using their tool for their marketing efforts. Brandwatch offers consumer intelligence under the basis of consumer research to help understand your consumers, your brand, and your market. Engage – Use one inbox for all your interactions. CONTACT US.

Review 91

Review Case Study Social Media Management Airlines 91

Sprout Social

FEBRUARY 18, 2020

Social media monitoring entails keeping an eye on your brand’s mentions online and responding to any engagement around it. But when you practice social media listening , you’re taking an overall look at brand mentions and industry trends to better inform future marketing decisions. — Alaska Airlines (@AlaskaAir) February 5, 2020.

Social Media 134

Social Media Strategy Brands Airlines 134

Socialmedia.biz

FEBRUARY 24, 2019

For marketers everywhere who were looking to connect directly with their target audience and create brand awareness, turning to Facebook or Instagram became an obvious choice. According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI.

ROI 132

ROI Social Media Airlines Proposal 132

Keyhole.co

JUNE 19, 2023

It’s a place where businesses are sharing engaging content to grow their online presence and acceptance. billion people are engaged in various social platforms. Catering to platforms like Facebook, Instagram, Twitter, LinkedIn, etc., is the best way to reach a large audience and engage them.

Social Media 52

Social Media UGC Content Loyalty 52

Adam Cohen

MARCH 30, 2011

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. They all in many ways were first to market, which in an industry like marketing tends to benefit those who create the buzz first. Most Commented.

Social Media 244

Social Media Airlines Sentiment Conference 244

Firebelly

NOVEMBER 15, 2012

Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Dennis is also Chief Executive Officer of BlitzMetrics – creating awesome Facebook dashboards that show how you stack up against your competitors. How will you adapt?

Social Media 241

Social Media Hotels Retail Airlines 241

Twist Image

MARCH 31, 2012

Warning: this going to sound self-serving: Marketing has to stop being a vertical within the business and must become horizontal across all business lines. We still do (think about banks, cable companies, airlines, telecommunications and a few others). End of sentence. In fact, if a business isn't social, it's a non-starter.

Marketing 109

Marketing Telecommunications Airlines YouTube 109

Convince & Convert

DECEMBER 13, 2011

Mid-way on a Southwest Airlines flight home from a speaking engagement in Ft. Will Abraham’s parents ever fly any other airline? For companies that don’t truly believe in the primacy of the customer, all the Twitter and Facebook and blogs and YouTube in the world won’t change their fortunes.

Airlines 167

Airlines Loyalty YouTube Social Media 167

Twist Image

JUNE 12, 2014

There was an article published today in Marketing Charts titled, Few Digital Marketers Feel That Digital Has Delivered As A Branding Vehicle. The data was culled from a 2014 Millward Brown digital survey, which polled 300 digital marketing decision makers at Fortune 5000 companies and leading advertising agencies in the United States.

Data 101

Data Sentiment Marketing Advertising 101

SocMed Sean

NOVEMBER 14, 2011

There are a lot of ways to engage in social media, some of them effective…some of them not. Consider doing the following: 1) Think of social networking in old-school marketing terms – If you’re “segmenting” or “targeting” or “profiling”, you need to rethink.

Social Media 235

Social Media Social Networking Airlines SEO 235

Twist Image

MARCH 25, 2016

You're engaging with a bot. It is - at times - a strange sensation to be engaged in a personalized back and forth with a bot, while at the same time experiencing the feeling that this bot "knows me" and is able to create an even more personalized experience. Marketers hate bots. Marketers better love bots.

Wikipedia 40

Wikipedia Airlines Marketing iPhone 40

Unmetric

MAY 28, 2019

And one of them is almost always Linda from Marketing. No other brand owns user-generated content and influencer marketing as much as Airbnb, and for that, its Instagram truly deserves every follower it gets. Its social team extensively uses pop culture references and also target their posts to get high engagement levels.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Twist Image

AUGUST 14, 2012

In a world where close to one billion people are connected on Facebook , we have to start asking the very difficult question: does any of this even make a difference any more? So, is United Airlines now a decimated brand? Do you think any less of the airline? Yes, his career seems to be growing strong. to 3.26).

Airlines 92

Airlines Wikipedia Publishing Price 92

Hootsuite

SEPTEMBER 14, 2023

Looking to gain a better understanding of your customer’s behavior and how to engage with them ? Social media intelligence is the practice of gathering data from social media conversations to inform your future marketing actions. You’ll also be able to identify new audiences and markets you may not have considered.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Because, chicken.

Social Media 160

Social Media Automotive Klout Flipboard 160

Sprout Social

JANUARY 22, 2024

The demand for more authentic marketing from brands. Fill this gap by tapping into frontline employee engagement on social media. When brands make frontline employees the stars of their posts and campaigns, it spurs greater audience engagement and strengthens your brand reputation. Elevate them in your social content.

Engagement 115

Engagement Social Media Airlines Authentication 115

Convince & Convert

APRIL 4, 2013

JetBlue offered people with the first name April who were flying the airline on April 1 a JetBlue credit equal to the value of their flight. Provide a Forum to Tell the Full Story: Instead of bogging down the Facebook post with tons of text, JetBlue leveraged its blog as a resource to tell the full story.

Airlines 123

Airlines Travel Forums Curation 123

Waxing UnLyrical

JANUARY 3, 2013

Some notable companies that participate are Amazon, Home Depot, American Airlines, Bath and Body Works, Neiman Marcus, Fandango, and several others. This app allows you to upload photos and videos from their smartphone and share them with your friends on Facebook and Twitter. Sounds like something you do anyway, right? Field Agent.

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

Pixlee

SEPTEMBER 23, 2017

Influencers have become an integral part of many brands’ marketing strategies as today’s consumers trust peer recommendations above all other forms of marketing. Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. So, where do you start as a brand?

Travel 66

Travel Influencer Brands Airlines 66

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines.

CSR 127

CSR Airlines Loyalty Hashtag 127

Convince & Convert

MARCH 28, 2012

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines.

CSR 126

CSR Airlines Loyalty Hashtag 126

Twist Image

SEPTEMBER 19, 2014

Marketers often think they''re being smart. This is smart marketing. But then, again, marketers can also do some very dumb stuff. I found myself with an extended flight delay (it happens) and I was waiting in an airport lounge (airline, lounge and location won''t be mentioned). Most of the time, we''re being very stupid.

Airlines 81

Airlines Retail Travel Instagram 81

Socialmedia.biz

JUNE 8, 2018

Social Media Marketing World . The conference is being labeled as the largest social media marketing conference in the World. You’ll have the opportunity to interact with some of the social media industry’s top professionals and marketers. Digital Marketing Innovation Summit . The Social Shake-Up .

Conference 79

Conference Eventful Social Media Microsoft 79

Pixlee

APRIL 6, 2017

An oversaturated marketplace, information available at the tap of a finger, consumers who have become hypersensitive to the advertising methods of old—the art of marketing has a plethora of obstacles working against it nowadays. Marketing Your Lifestyle Brand in the 21st Century. Creating a Lifestyle Brand. Be Personal.

Marketing 40

Marketing Diagrams Apparel Airlines 40

Kikolani

JUNE 18, 2016

As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape. So when Simplilearn reached out to me about their Digital Marketing Certified Associate (DMCA) Training Program , I wondered where they fit in. Would digital marketers be able to learn something from them?

Adwords 60

Adwords Marketing Training Module 60

Unmetric

OCTOBER 24, 2019

Read through the list of the top 15 most engaging veterans day social media posts that brands have done in 2018. Southwest Airlines. The volume of Veterans Day posts by brands saw a slight dip on Facebook and Twitter in 2018 when compared to 2017. Interactions on Facebook dropped by 50% in 2018 when compared to 2016.

Social Media 70

Social Media Airlines Analysis Instagram 70

Convince & Convert

AUGUST 8, 2012

Let’s face it, we’re in an industry that consumes case studies like a daily farmer’s market special – we want them fresh, ripe off the tree, and filled with juice. I have personally long appreciated KLM’s creative social brand campaigns and have been repeatedly impressed by the engagement they are able to drive.

Travel 120

Travel Case Study Airlines Consultant 120

Unmetric

AUGUST 2, 2016

Tapping into whitespace opportunities is a surefire way of finding engaging things to talk about. Let me clarify what content marketers mean by the term. However, within the context of marketing, we mean something quite different. Marketing Whitespace Analysis. And you know they are too. Studying the existing field.

Analysis 60

Analysis Content Airlines How To 60

Hootsuite

JUNE 25, 2019

To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. And to make things easier, we’ve sorted them by objective, from increasing engagement to generating leads. 7 Social media contest ideas to increase engagement.

Examples 111

Examples Social Media Instagram Hashtag 111

Ignite Social Media

JUNE 1, 2016

Social media has evolved over the years and in order to design a successful social media marketing strategy, you must consider the latest social media trends that are likely to have the biggest impacts. Another emerging trend that will become more prominent in 2016 is that Facebook will dominate the social landscape.

Trends 60

Trends Social Media Strategy How To 60

Pixlee

JUNE 14, 2021

Many Instagram influencers felt as though their engagement and impressions were dwindling. Yet even though Facebook has restricted content reach, you can still get exposure with the right strategy. A surefire way to engage your audience is through user-generated content (UGC). How does the Instagram algorithm work?

Instagram 52

Instagram UGC Apparel Hashtag 52