Webbiquity SMM

NOVEMBER 5, 2013

In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people. Last year , we narrowed our focus to honor the top 50 men and top 50 women engaging on Twitter on behalf of the tech sector.

Twitter 187

Twitter Airlines Syndication Blogger 187

Myrland Marketing

APRIL 18, 2017

Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a passenger being forcibly removed from the plane. As ugly as that incident was, and that word doesn’t do it justice, the response from the airline matched it. Every airline does it.

Airlines 40

Airlines Training Process Eventful 40

Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. However, when running a smaller company, it is of course not as comprehensive.

Airlines 232

Airlines Social Media Collaboration Travel 232

Sprout Social

NOVEMBER 29, 2022

According to The Sprout Social Index™ 2022 , company alignment with personal values is 74% more important to consumers today than it was in 2021. Alaska Airlines’ path to net zero emissions . One of Alaska Airlines ’ five core values is to “do the right thing”. Great #goals for an airline! Let’s dive in. But good start!

Examples 97

Examples CSR Airlines Collaboration 97

Webbiquity SMM

JANUARY 30, 2020

For example, Southwest Airlines rebranded themselves by implementing a yellow, red, and blue tri-color scheme. Here’s a snapshot from their website that showcases their new color scheme: Images via Southwest Airlines. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.

Brands 159

Brands Airlines Hashtag Influencer 159

Sprout Social

AUGUST 26, 2021

Omsom, a company that creates pantry shortcuts for specific Asian dishes, is regularly tagged in consumer reviews and photos of people’s home cooked meals. Search for your brand and the name of your product on social platforms like Twitter or Instagram to learn how customers actually use your goods and services. — Dr. Erica M.

Research 144

Research Social Media Airlines Marketing 144

Keyhole.co

DECEMBER 23, 2023

Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. million YouTube: 108K Twitter: 808.3K Here’s a post from Ryanair’s Twitter account using the word ‘ POV ’. It also does not shy away from getting its hands dirty in ad campaigns. Instagram: 1.3

Social Media 52

Social Media Engagement Strategy Meme 52

Sprout Social

AUGUST 22, 2018

That’s why having a concrete Twitter customer service strategy is a must-have for brands who want to keep their customers happy. Why Twitter Customer Service Matters. Although Instagram and Facebook may be the most pressing networks for marketers right now, Twitter remains one of the top avenues for customer service.

Twitter 99

Twitter Tips Notification Sentiment 99

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Team 160

Team Marketing B2B Eventful 160

Twist Image

DECEMBER 6, 2011

It's a question of scruples: is what you do off of the company's time any of the company's business? We have Facebook , LinkedIn , Twitter , YouTube and more where we are sharing anything and everything that we're up to. That being said, when you're on the job, you are the company (or at least a representative of it).

Company 102

Company Travel Privacy Airlines 102

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. The Kiwi airline is well known for their lighthearted safety videos.

Airlines 210

Airlines Marketing Statistics comScore 210

Sprout Social

FEBRUARY 18, 2020

Have you ever Tweeted at a company and received radio silence? That must’ve been frustrating and impacted how you now perceive the company, whether or not you realized it at the time. Airlines have some of the busiest social media notifications around and it helps to keep an eye on brand keywords. I'm sorry for any trouble!

Social Media 136

Social Media Strategy Brands Airlines 136

Socialized

JULY 15, 2009

A YouTube video by a musician upset at United Airlines for breaking one of its instruments has reached nearly 3 million views in just a few days, and is creating a lot of buzz in social media circles. United Airlines led the musician on a year-long goose chase for reimbursement, and finally told him “no.&#

Case Study 182

Case Study Airlines Study Blogosphere 182

The Realtime Report

MARCH 25, 2014

Airlines ranked at 80 for website satisfaction, but drop to 69 for overall satisfaction. The ACSI website scores are based on more than 25,000 interviews, and encompass user experience with websites of more than 200 companies within the 33 industry categories. Airlines 80. However, there are plenty of exceptions.

Sites 177

Sites Social Media Insurance Airlines 177

Convince & Convert

DECEMBER 13, 2011

Mid-way on a Southwest Airlines flight home from a speaking engagement in Ft. Will Abraham’s parents ever fly any other airline? For companies that are social at their core, social media just lets the rich get richer. It wasn’t due to a delay, an uncomfortable seat, or peanut salt getting in my eye.

Airlines 167

Airlines Loyalty YouTube Social Media 167

Convince & Convert

DECEMBER 28, 2011

As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. The question is not whether your company will have to deal with self-destructive corporate Tweets, but what kind of tweet it will be, and by whom. This is #3. – Jay).

Types 139

Types Training Twitter CoTweet 139

Convince & Convert

MARCH 31, 2015

that causes so many companies to waste time and leak effectiveness like a 1973 Gremlin dropping oil in the driveway. Plus, the company has a remarkable blog of their own , and the team at Buffer is widely recognized as leading the charge toward business transparency world-wide. Facebook, Twitter, G+, Instagram graphics + a lot more.

Company 60

Company Products Tools Collaboration 60

The Realtime Report

JANUARY 9, 2013

The brand chose a relevant topic, engaged with the public, and used social media platforms – Facebook, Twitter, YouTube – to reach out to potential customers. Increase Twitter followers by 15%. These videos were then promoted through Securian’s presence on Facebook and Twitter. Choose Relevant Content .

Social Media 186

Social Media Strategy Case Study Airlines 186

agora pulse

OCTOBER 13, 2016

Using Twitter for customer service is not only convenient for consumers, but also for your business. Recently Twitter has rolled out tools to make offering customer service on the network more convenient than ever. Let’s look into Twitter customer service a bit more and see how your business can benefit.

Features 60

Features Twitter Issues Airlines 60

Keyhole.co

JUNE 19, 2023

Catering to platforms like Facebook, Instagram, Twitter, LinkedIn, etc., Authenticity and trust: UGC is perceived as more authentic and reliable than traditional marketing methods since it originates directly from users, not the companies trying to sell their products or services. Let’s check out the companies leveraging UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Social Media Marketing

JANUARY 26, 2012

The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. They've made great use of Flickr, YouTube, Twitter, Facebook and more and have always led with a very human and very customer-centric approach. That finger wag gets me every time.

Travel 165

Travel Social Media Airlines iPad 165

Adam Cohen

MARCH 30, 2011

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. It occurred to me that companies who think this way are missing the golden opportunity to focus on their customers first. . …launching a corporate blog.

Social Media 244

Social Media Airlines Sentiment Conference 244

Convince & Convert

FEBRUARY 22, 2016

In an effort to promote the airline’s expanded year-round service to Palm Springs from San Francisco and New York, Virgin America is asking customers flying to and from PSP to play dress-up. To be fair, the airliner anticipated results like these. Business: Virgin America Launches #LetModFly. Calling all Mad Men fans!

Apple 60

Apple Airlines iPhone Hashtag 60

The Social Media Incubator

SEPTEMBER 24, 2013

” He would get a response some time later that read as an apology and stated that the British Airways Twitter feed is only open 9 a.m. Eventually, the airline issued an apology and the luggage was found. Their customer service is horrendous.” to 5 p.m., to which they received more backlash.

Social Media 114

Social Media Airlines Reputation Feed 114

Socialmedia.biz

FEBRUARY 24, 2019

Despite promising results, a significant number of professionals in leadership positions were skeptical of social media’s impact on a company’s growth. Why should you go beyond the conventional ROI metrics of success?

ROI 132

ROI Social Media Airlines Proposal 132

The Realtime Report

JULY 22, 2014

The bad news: social media websites rank among the worst-performing companies researched by the ACSI. to 71, social media outlets are now the fourth lowest-scoring category in the ACSI; consumers are even less satisfied by airlines, subscription TV, and internet service providers. Climbing 4.4%

Social Media 173

Social Media Wikipedia Tumblr Reddit 173

Twist Image

AUGUST 14, 2012

Who would have thought that 140 characters on Twitter could do so much damage to the character of a brand? The Halifax-based musician wrote a song and created a YouTube viral video sensation with United Breaks Guitars in 2008 after his guitar was busted during a trip on United Airlines. So, is United Airlines now a decimated brand?

Airlines 92

Airlines Wikipedia Publishing Price 92

Bare Feet Studios

JULY 2, 2008

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. How over-booked are the airlines to not have a few extra seats across several flights to two different destinations? UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

Airlines 40

Airlines Marketing Travel Hotels 40

Hootsuite

SEPTEMBER 8, 2020

83% of people expect companies to respond to a social media question or complaint within a day. Half of people globally said that direct messaging a company makes them feel more connected to the brand. 81% of Twitter users who don’t get a response from a company will not recommend that company to their friends.

Social Media 145

Social Media HootSuite Issues Team 145

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

List 155

List Twitter Brands Microsoft 155

Unmetric

MAY 28, 2019

Everyone knows how great this fast-food chain is on Twitter. Did we expect a dictionary to have a Twitter handle? Did we expect said dictionary to have a strong Twitter game? Steak-umm is a fastly growing brand on Twitter and their stream-of-consciousness tweets will remind you of MoonPie. Goodbye and goodnight.

Social Media Management 111

Social Media Management Social Media Brands Class 111

Sprout Social

AUGUST 9, 2019

Public APIs are released by companies like Slack and Shopify in hopes that developers will use them to build on their platforms. The company will share a set of inputs that you can use to achieve certain outputs. Private APIs are used internally at a company. Twitter’s API allows you to access certain points of a public profile.

API 110

API Social Media Banking Software 110

Waxing UnLyrical

JANUARY 3, 2013

Some notable companies that participate are Amazon, Home Depot, American Airlines, Bath and Body Works, Neiman Marcus, Fandango, and several others. This app allows you to upload photos and videos from their smartphone and share them with your friends on Facebook and Twitter. Sounds like something you do anyway, right?

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

Laurel Papworth

AUGUST 28, 2011

Qantas Airways published a photo of two fans with blacked out faces and wigs on, causing a controversy on Twitter, in spite of Radike Samo not minding at all. For once my social network let me down – I was off Twitter and therefore unaware of the Black Face incident! black face qantas airways twitter.

Twitter 102

Twitter System Airlines Social Networking 102

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. Facebook’s mission is to make the world more open and connected.” - About Facebook statement accompanying company’s press release. Great leaders (and great companies) create movements, not just products.

Press Release 192

Press Release Airlines Skills Retail 192

Firebelly

NOVEMBER 15, 2012

Incidentally, for the brand managers and agencies reading this — if your favorite company took two hours to answer the phone when you called, how would you feel about them? One hotel chain has a process to monitor Twitter, where they will say “Hey Dennis — man, sounds like a bad day. The Oracle Debacle.

Social Media 241

Social Media Hotels Retail Airlines 241

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

CSR 128

CSR Airlines Loyalty Hashtag 128