Mindjumpers

FEBRUARY 2, 2011

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. However, when running a smaller company, it is of course not as comprehensive.

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Airlines Social Media Collaboration Travel 232

Convince & Convert

JANUARY 4, 2024

Despite this 3-month timeframe, remember that most social media and content teams require approvals before taking off with an idea. They honed in on their USP of creating & working differently as a Gen Z company. This is content that is not meant to last and stay relevant. Take for example, NinetyEight : a Gen Z Marketing Agency.

Trends 144

Trends Brands Airlines Energy 144

Myrland Marketing

APRIL 18, 2017

Unless you’ve been stranded on a remote island for a few weeks, you are well aware of the incident on United Airlines that resulted in a passenger being forcibly removed from the plane. As ugly as that incident was, and that word doesn’t do it justice, the response from the airline matched it. Every airline does it.

Airlines 40

Airlines Training Process Eventful 40

BeingOptimist

APRIL 10, 2023

These sectors include: Airlines Cruise lines Hotels and resorts Online travel agencies (OTAs) Car rental companies Tourism service providers Travel stocks are shares of publicly traded companies operating within these sectors.

Travel 40

Travel Airlines Hotels Tourism 40

Sprout Social

NOVEMBER 29, 2022

According to The Sprout Social Index™ 2022 , company alignment with personal values is 74% more important to consumers today than it was in 2021. Alaska Airlines’ path to net zero emissions . One of Alaska Airlines ’ five core values is to “do the right thing”. Great #goals for an airline! Let’s dive in. But good start!

Examples 95

Examples CSR Airlines Collaboration 95

Sprout Social

FEBRUARY 18, 2020

Have you ever Tweeted at a company and received radio silence? That must’ve been frustrating and impacted how you now perceive the company, whether or not you realized it at the time. Airlines have some of the busiest social media notifications around and it helps to keep an eye on brand keywords. Do you have a large team?

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Social Media Strategy Brands Airlines 134

Sprout Social

AUGUST 26, 2021

Omsom, a company that creates pantry shortcuts for specific Asian dishes, is regularly tagged in consumer reviews and photos of people’s home cooked meals. This is also a great opportunity for social teams to solicit feedback from sales or customer service teams who hear directly from customers about their likes and dislikes.

Research 143

Research Social Media Airlines Marketing 143

Sherrilynne Starkie

JUNE 11, 2018

She described how today’s successful leaders see their team members as valued contributors and how they support learning and professional development. Companies are doing away with the silo mentality by unifying goals. They are bringing in new perspectives by implementing cross functional teams and engaging outside experts.

Collaboration 152

Collaboration Chemicals Airlines Exercises 152

Convince & Convert

JANUARY 4, 2024

Despite this 3-month timeframe, remember that most social media and content teams require approvals before taking off with an idea. They honed in on their USP of creating & working differently as a Gen Z company. This is content that is not meant to last and stay relevant. Take for example, NinetyEight : a Gen Z Marketing Agency.

Trends 78

Trends Brands Airlines Social Media 78

Convince & Convert

MARCH 31, 2015

Yet, our entire team is 11 people, with nine of them half-time. And, we’re totally virtual with team members located coast-to-coast. that causes so many companies to waste time and leak effectiveness like a 1973 Gremlin dropping oil in the driveway. How do we keep everything straight and the trains running on time? I love them.

Company 60

Company Products Tools Collaboration 60

Writtent Blog

JUNE 27, 2013

Research by the NN Group has found that while the average website visit lasts less than 60 seconds, the first ten seconds are the most important in how a prospect will perceive your website, and ultimately your company. Here are some examples of companies getting it completely right: 1. Sounds easy enough, right?

Company 96

Company Brands Widget Policies 96

Keyhole.co

JUNE 19, 2023

Authenticity and trust: UGC is perceived as more authentic and reliable than traditional marketing methods since it originates directly from users, not the companies trying to sell their products or services. Let’s check out the companies leveraging UGC. Bonus: You can add campaign hashtags and keywords to Keyhole.

Social Media 52

Social Media UGC Content Loyalty 52

Hootsuite

SEPTEMBER 8, 2020

83% of people expect companies to respond to a social media question or complaint within a day. Half of people globally said that direct messaging a company makes them feel more connected to the brand. 81% of Twitter users who don’t get a response from a company will not recommend that company to their friends.

Social Media 145

Social Media HootSuite Issues Team 145

The Realtime Report

AUGUST 29, 2019

Helpshift , the company revolutionizing customer service through its intelligent digital-first platform, has released new data revealing consumers’ opinions about the state of customer service ahead of the busy holiday shopping season. New Study Reveals Consumer Attitudes Toward Customer Support During Holidays.

Study 79

Study Telecommunications Airlines Survey 79

Ari Herzog

FEBRUARY 22, 2014

Most notable was Midwest Airlines. They stopped tweeting three years ago when they were bought by Frontier Airlines. They continue to follow 8,000 people; and if you’re one of those 8,000, you’re being followed by a nonexistent company. I’m not sure what Team Eclipse Pro did but they don’t do it anymore.

Airlines 145

Airlines Twitter Klout Class 145

Adam Cohen

MARCH 30, 2011

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. It occurred to me that companies who think this way are missing the golden opportunity to focus on their customers first.

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Social Media Airlines Sentiment Conference 244

Social Media Strategies Summit

APRIL 21, 2023

Continuing the yoga brand example, Brittany explains: “If Megan Rapinoe and the US women’s national team are heading up conversations about visibility in sports and pay equity, that might be something that fits with your brand. But they’re not going away because they play a vital role in protecting your brand and organization.

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Conversation Brands Authentication Trends 130

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. Facebook’s mission is to make the world more open and connected.” - About Facebook statement accompanying company’s press release. Great leaders (and great companies) create movements, not just products.

Press Release 192

Press Release Airlines Skills Retail 192

The Realtime Report

JANUARY 9, 2013

According to data provided by the company, campaign goals were exceeded: Facebook likes rose 27% to 571 (now at 579). Related Stories Turkish Airlines Video Ad Tops 100 Million Views Top Social Media Case Studies of 2012 Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz. Measure Results.

Social Media 186

Social Media Strategy Case Study Airlines 186

Socialmedia.biz

FEBRUARY 24, 2019

Despite promising results, a significant number of professionals in leadership positions were skeptical of social media’s impact on a company’s growth. Since marketing goals differ from business to business, everyone in the team will have different opinions on what an ideal ROI is.

ROI 132

ROI Social Media Airlines Proposal 132

Buffer Social

MARCH 19, 2020

Last Thursday (March 12, 2020), as a team, we took a moment to stop and reflect. Is your company able to help. At Buffer, we’ve been a remote-first company since the start, and with many businesses and workers being forced to go remote for the foreseeable future, this felt like the best place for us to help.

Social Media Management 98

Social Media Management Social Media Retail Team 98

Social Media Marketing

JANUARY 26, 2012

The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. The other airline that's going above and beyond in social media is Virgin America. Their blog, Nuts About Southwest , has been a perennial leader in the corporate blogging space.

Travel 165

Travel Social Media Airlines iPad 165

Unmetric

MAY 28, 2019

Its social team is hip, funny, and delightfully weird across all its social platforms, making Innocent an essential across “brands to follow” lists everywhere. Its social team extensively uses pop culture references and also target their posts to get high engagement levels. Photo: @kristiemaewolfe. Innocent Drinks. Yes, FREE pizza.

Social Media Management 111

Social Media Management Social Media Brands Class 111

BeingOptimist

JULY 16, 2022

Some of those are growth phases, where the company upscales quickly; others can raise concerns about negative cash flow and the risk of bankruptcy. In a financial reality that’s changing faster than business owners can adjust, it’s essential to take a pause and assess the actual economic balance of any company. .

Tips 52

Tips How To Patterns Film 52

Convince & Convert

FEBRUARY 23, 2013

To them, it’s irrelevant how your organization is structured, and the internal power plays and land grabs that unfold across your company are immaterial. Ford ( interview with Ford’s social media team on Social Pros podcast ). In companies where the executive sponsor for social is a marketer, SURPRISE!

Social Media 139

Social Media Banking Airlines Apple 139

agora pulse

DECEMBER 20, 2016

Research uncovered that 63% of consumers say their messaging with companies has increased over the past two years. In business, some companies live by the old adage: If you build it, they will come. KLM Royal Dutch Airlines. KLM Royal Dutch Airlines is expanding customer choice again with the help of Facebook.

Examples 60

Examples Airlines Facebook Retail 60

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Cheryl Burgess ( @ckburgess ) CEO and CMO of Blue Focus Marketing, author of The Social Employee – How Great Companies Make Social Media Work , published by McGraw-Hill, in summer 2013. Todd Wilms @toddmwilms.

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Twitter Airlines Syndication Blogger 187

Rebekah Radice

APRIL 27, 2015

You have the chance to immediately convey the details about your company to anyone landing on your page. Do you know what problems your company solves? Your company has an amazing opportunity to translate what you do offline to online. Use your Facebook page to clearly express your company culture. Cover Photo.

Small Business 131

Small Business Facebook How To Airlines 131

Convince & Convert

NOVEMBER 27, 2013

If you’re reading this, you probably had little doubt about the power of the populace – armed with social media – to profoundly impact the behavior of companies. Now, KLM Royal Dutch Airlines is taking that situation to its logical conclusion by updating expected response times to their Twitter page every five minutes!

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Social Media Case Study Airlines Study 137

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. So goes the old adage.

Social Media 160

Social Media Automotive Klout Flipboard 160

Twist Image

FEBRUARY 5, 2018

In my world, it's not just about the teams on the field, but what happens in-between: the TV commercials (and how they extend online). But now, Musk is selling a flamethrower for his Boring company? App of the Week: Google Flights can now predict your delays (before the airlines!). the boring company. the boring company.

Advertising 51

Advertising Airlines Upcoming Google 51

Buffer Social

APRIL 24, 2020

I have worked at Buffer – a fully remote company – for four years. I have always assumed that a remote company must have a lower carbon footprint, but is that true? Since Buffer is a software-as-a-service company, our major energy expenditure is storing the large amount of data needed to power our tools.

Energy 56

Energy Travel Transportation Airlines 56

Sprout Social

AUGUST 22, 2018

This ensures that you effectively “close” any customer concerns, all the while holding you or your team accountable for doing so. Your responses both reflect on your company and determine whether or not your customer sticks around, after all. Search for common misspellings of your company name.

Twitter 97

Twitter Tips Notification Sentiment 97

Hootsuite

JUNE 25, 2019

To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. We're teaming up with @mininatorilla to give two lucky winners a chance to win??summer Lufthansa teamed up with influencer Marissa Cox @ruerodier to reach her audience of 123K followers.

Examples 111

Examples Social Media Instagram Hashtag 111

Buzz Marketing for Technology

OCTOBER 27, 2008

As my team knows I have been looking for ways to incorporate video in the marketing mix at BearingPoint not just as a nice to have but as a staple of our interactive go-to-market. Doug has an award winning Communication Company and he started a Vlog to document the change he see going on in his industry.

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Airlines Meeting Video Industry 100

Convince & Convert

MAY 3, 2013

Beth Dockins , Director of Customer Service for Scott’s Miracle-Gro , joins the Social Pros Podcast this week to discuss Scotts approach to social media customer service, social media “tribes”, and how the Scotts brand has evolved to becoming an informational and educational company for lawn and garden owners.

Social Media 130

Social Media Retail Education Airlines 130

Twist Image

MAY 13, 2015

It didn't make me think positively about the TV or the cable company. I wasn't thankful that this company had TVs placed in the lounge, nor was I impressed by the cable company. or a better television experience from their cable company. cable company. In short: it was a terrible experience. It was just.

Airlines 40

Airlines Marketing Loyalty Issues 40