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7 ways to use social media for market research

Sprout Social

Omsom, a company that creates pantry shortcuts for specific Asian dishes, is regularly tagged in consumer reviews and photos of people’s home cooked meals. Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. They’re the best airline, even in crisis mode!

Research 143
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Customer Satisfaction: Social Media Websites Rank Among The Worst

The Realtime Report

The bad news: social media websites rank among the worst-performing companies researched by the ACSI. to 71, social media outlets are now the fourth lowest-scoring category in the ACSI; consumers are even less satisfied by airlines, subscription TV, and internet service providers. Climbing 4.4% Google+ has remained the same at 71.

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B2B Marketing needs a stronger Why

Buzz Marketing for Technology

The problem is, most B2B companies don’t have a strong why. You can go on and on about other brands (Southwest Airlines comes to mind) that have a strong mission or a strong why. Share this on Reddit. Simon’s approach to messaging is very unique in the sense that – All organizations function on 3 levels. Tweet This!

B2B 243
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Reputation Management with Dissatisfied Customers and Word of.

Techipedia: Tamar Weinberg

Here are three cases that were blown way out of proportion but could have been handled a lot better if the companies thought of the consequences before acting. There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets.

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Why Your Corporate Website Needs a Blog

Bill Hartzer

If you are in charge of a B2B (business to business) corporate web site, you might have wrestled with the decision of whether or not your company should create a blog. The Nuts about Southwest blog is the corporate blog of Southwest Airlines. You don’t need to be a blogger to take advantage of the newest blogging methods.

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Reputation Management Seminar to be Held in Dallas Texas May 13

Bill Hartzer

If you search for your name or your company’s name in the search engines, what shows up in the search results? Tony and Derick will delve into the details of the strategies and techniques they have developed over the years to monitor and improve a brand or companies reputation online. Share this on Reddit. Tweet This!

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Coverage Questions !

The Marketing Blog

helps the company in its marketing communications efforts. When you write an email to me for example – Please address me by name ‘Daksh’ instead of Hey, ‘You got a cool blog’ Hey XXX(well I’ve seen some funny names really We’re a cool company and we think this might be useful for your product.

Questions 100