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There Is No Brand Truth

Twist Image

Sugared beverages will spend millions trying to convince you that they care about youth obesity by sharing healthy factoids about humanity, while fried food companies will try to calm your nerves with recipe suggestions. If someone is ranting against an airline, that will be the bulk of what you see. journalism. What do you see?

Brands 94
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As with all such agreements, there should be two copies.

Writtent Blog

60] Jet Airways was listed on the Bombay Stock Exchange and became public company on 28 December 2004.[8] 8] After the Government lifted the foreign ownership limits on Indian airlines to 49% from the previous 40%, the airline moved to raise funds via an IPO.[31] billion, instantly making Naresh Goyal a paper billionaire.[33]

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The Ambiguous Brand

Twist Image

Back in my music journalism days, I had the chance to interview Gene Simmons from KISS on several occasions. It's not about an airline that broke someone's guitar, and it's not about a computer company that didn't care about the service one of its customers was getting. music journalism. This is not about Lance Armstrong.

Brands 102
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46 Travel Tools to Optimize Your Next Vacation

Convince & Convert

According to Journal Applied Research in Quality of Life studies have shown the largest boost in happiness comes from the simple act of planning a vacation. Kayak Book cheap flights, hotels, vacations and rental cars through top travel companies. Let the games begin. Happiness Factor. Web, iPhone, Android). iPhone, iPad, Android).

Travel 164
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Diva Marketing Talks About Social Media Sponsored Conversations With "Auntie" Melanie Notkin and Scott Monty

Diva Marketing Blog

Before launching Savvy Auntie, in July 2008, Melanie was an interactive marketing and communications executive for global Fortune 500 companies, including New York Times Digital and American Express, as well as L'Oréal. As a company, you can't wake up one day and decide you are going to be authentic and transparent.

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Will customer service come to social media?

The Way of the Web

Forget social media or the technology, if a company's underlying attitude towards their customers isn't great, their customer service is likely to be the same as well. Something that’s not a surprise if you’re a user of Feedburner for example.

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How Tools Measure Your Internet Life

Ari Herzog

Not too shabby, considering the majority of the top 100 include Northwest Airlines, CBS News, Skype, The Wall Street Journal, and other for-profit industry leaders and media conglomerates. There are many tools that analyze your internet life, some focusing on brands and companies and others specific for individuals.

Tools 160