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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

For example, if you’re an airline trying to assess customer satisfaction, it might be hard to discern customers’ true feelings through surveys or customer service interactions. Track blogs, discussion forums, review sites, and more to stay ahead of the competition. Monitor blogs, discussion forums, reviews, and more.

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4 Social Media Marketing Events You Won’t Want to Miss

Convince & Convert

With communications representatives from companies like Southwest Airlines, Machinima, the Chicago White Sox, and Billboard, it’s an amazing opportunity to see what social relations looks like in a large-scale, high-profile setting. Social Brand Forum 2013. October 24-25, 2013, Coralville, Iowa. Share them in the comments.

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JetBlue Proves That April is No Fool

Convince & Convert

JetBlue offered people with the first name April who were flying the airline on April 1 a JetBlue credit equal to the value of their flight. JetBlue communicated its surprise offer in a simple, yet eye-catching status update and linked back to the company’s BlueTales blog for more information.

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

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Be Here Now Marketing: How United Airlines Can Take Advantage of.

Bare Feet Studios

Here’s a real life example with several free ideas I have for United Airlines , or any airline really. How over-booked are the airlines to not have a few extra seats across several flights to two different destinations? UA was willing to rebook us on American Airlines, for a flight at 8 p.m.

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Top 10 Travel Marketing Conferences of 2018

Pixlee

Celebrating its 15th anniversary in 2018, the New York Times Travel Show takes visitors on a trip around the globe while offering a wide range of activities, forums, cultural performances, and exhibits for travelers and travel industry professionals alike. Skift Forum – Europe : Berlin (April 26 2018). Can’t make it to Berlin?

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