Webbiquity SMM

JANUARY 30, 2020

For example, Southwest Airlines rebranded themselves by implementing a yellow, red, and blue tri-color scheme. Here’s a snapshot from their website that showcases their new color scheme: Images via Southwest Airlines. Do you want users to visit your website or app, download an ebook, or buy a particular product?

Brands 159

Brands Airlines Hashtag Influencer 159

Later

MAY 28, 2021

If you’re the founder of a business , you can flex your knowledge and insights by sharing company updates or industry-relevant articles from your personal LinkedIn profile too. You can also take your data storytelling a step further by collaborating with another company. LinkedIn Marketing Tip #4: Share Your Brand Voice .

LinkedIn 100

LinkedIn Brands Marketing Airlines 100

Convince & Convert

MARCH 31, 2015

And the Convince & Convert Media division provides digital advice to marketers and business owners via this blog (10 posts per week), our daily email ( The One Thing ), our 4 podcasts, ebooks, books, speaking and beyond. that causes so many companies to waste time and leak effectiveness like a 1973 Gremlin dropping oil in the driveway.

Company 60

Company Products Tools Collaboration 60

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals.

Compete 116

Compete Conference Organization Social CRM 116

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Fly more miles, get priority seating on an airline. After college, I worked in customer relations for a large electronics' company.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

APRIL 22, 2012

The single most important element of your social media program is making your company worthy of discussion. So why do so many companies toe the line of average, yet expect customers to shout from the digital rooftops about amazingly mediocre products and services? How do you build a Talk Trigger for your company?

Types 141

Types Social Media Airlines Case Study 141

Convince & Convert

AUGUST 10, 2010

JB : How are companies incorporating influence metrics into their marketing? JB : In addition to influencer outreach, how can companies engage in influence mining for customer service? Should companies treat customers differently? Personally, I had a problem with an airline recently. What’s going to happen next?

Social CRM 134

Social CRM Influencer Klout Social Media 134