Pixlee
APRIL 6, 2017
And for many companies, it can seem like a battle just to be heard above the noise. Imagine your brand as a venn diagram where the two—unique selling proposition and clientele—intersect. Lifestyle examples of this nature include brands like Southwest Airlines or Apple. This is often built around shorter term goals.
Buzz Marketing for Technology
JUNE 27, 2008
We have found the following diagram (Figure One) a useful way to describe these dimensions of work. Were all accustomed to interacting with many kinds of customer service representatives, airline reservations agents, and even business colleagues by telephone or even email. Fast Company Now. Figure One: Three Kinds of Work.
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