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71% of Airlines See Mobile as the Future of Airline Payments

The Realtime Report

Mobile and social media will be a focus for airlines over the next few years, according to a recent survey from airline payment processing company WorldPay. A whopping 83% of airlines believe that improvement and deployment of new payment technology is a major business priority. photo: Wikipedia Commons.

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Dear United Airlines, Invest your money where you really need it. Customer Service

Josh S Peters

Good customer service and a caring company could have taken care of it without it ever being more than a blip on the web. I’ve been traveling a lot for business lately and so far the only airline I can say I will absolutely use again is Virgin Airlines. We all remember the United Breaks Guitars fiasco right?

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4 Reasons Why Charter Flights Make Sense for Business Trips

The Realtime Report

Avoid the Hassle of Conforming Your Schedule to an Airline. The Cost is More Affordable Than Most Realize. One of the factors that tends to put people off the idea of taking charter flights is the perceived cost. It’s true that this type of flight is likely to cost more than a typical commercial flight.

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COI: Cost of Inaction United Breaks Guitars

Laurel Papworth

United Airlines broke a guitar. What ensued online was comprehensively a brand trashing and demonstrated what happens if you don’t pay attention to social media – even just monitoring it – it can cost your company $180,000,000. In other words, it’s a typical airline stock.What do you think?

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7 ways to use social media for market research

Sprout Social

Social media is much cheaper than surveys or focus groups, which can cost thousands of dollars depending on the size and complexity of your research panel. Omsom, a company that creates pantry shortcuts for specific Asian dishes, is regularly tagged in consumer reviews and photos of people’s home cooked meals. — Dr. Erica M.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. The Kiwi airline is well known for their lighthearted safety videos.

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Ryanair’s Social Media Strategy: Driving Engagement With Humour

Keyhole.co

Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. Leveraging tie-ups and partnerships Already known for being a budget-friendly air travel option, Ryanair has found great success in its low-cost model. Ryanair also does its part for sustainability.