Social Media Marketers: Time to Get Personal

Mindjumpers

On our blog, we have written about the journey of making the extensive amounts of Big Data reveal as well as increase the social ROI. Even though you’ve managed to put social media into your budget, you have not necessarily secured your brand’s social success. Tweet.

Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Now here are three ideas the social network’s CMO and her marketing team may want to contemplate. Twitter is sort of an always-on, worldwide networking event.

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8 ways to deal with negative comments in online communities

Laurel Papworth

How do you respond to a negative comment in an online community, on Facebook? Ignore the negative social media commenter. Unless they go off and create an anti-community such as Dell Hell, alert the Press and continue to pursue their point of view.

You Should Really be Using Instagram Stories in Your Marketing Mix

Waxing UnLyrical

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. 23% are taken to another social platform (thus further increasing engagement and brand loyalty). Social Media Social Networks Alex Slichnyi Instagram Stories

Gatwick Airport To Publish New Children’s Stories Via SoundCloud

The Realtime Report

Gatwick Airport recently became the first European airport to use the social network Soundcloud by releasing a series of audio books for kids and parents. Gatwick’s summer campaign using Soundcloud is another example of a social media first for the airport.

The State of Social Media in Norway

Mindjumpers

Tweet Following post is written by Marianne Vågan, Local Community Manager from Norway and part of Mindjumpers Network. Norway is one of the leading countries of social media usage. The Norwegian social media and Internet users. Norwegian companies on social media.

10 Surefire Ways For A Business To Fail At Social Media

SocMed Sean

There are a lot of ways to engage in social media, some of them effective…some of them not. Want to fail at social media? Social networking is not about sending messages to like-minded groups of people. Online social networking is no different.

COI: Cost of Inaction United Breaks Guitars

Laurel Papworth

United Airlines broke a guitar. What ensued online was comprehensively a brand trashing and demonstrated what happens if you don’t pay attention to social media – even just monitoring it – it can cost your company $180,000,000.

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List of 8 Social Media Anti Advertising Ads

Laurel Papworth

What happens when the consumer fights back against the advertiser (using social media channels)? Everyone from time to time has made a teensy little negative tweet on Twitter or status update on Facebook or some other online community against a company. click to see the secret anti ad.

Freemium Revenues: Social Media Business Podcast

Laurel Papworth

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it? Monetizing social networks.

Hotels and Social Media Travel Tourism

Laurel Papworth

HotelsMag has come up with 10 Internet Marketing Resolutions for 2010 including social media ones. Engage your customers directly via social media and mobile initiatives, and Web 2.0 Over 44% of Internet users are active in social media.

Building a Social Business

Koka Sexton

During the conference there were about a dozen breakout sessions that fell into one of three tracks; Sales, Marketing and Social Selling. They answered questions about everything from what sales managers do wrong, to how social media has changed the sales landscape forever.

The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

It’s important to think of interesting ways to visualize online activities, to direct traffic to your social networks or to get people to download an app. We’ll head down under and discuss what an antipodean airline is doing with social, animation and web videos.

10 Brands Killing It On Instagram in 2016

Talkwalker SM

Yet how do you make the most of this social network? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016.

Think Like Zuck: 5 Secrets of Success of Facebook’s CEO Mark Zuckerberg

Techipedia: Tamar Weinberg

Facebook isn’t just a social networking site; it is a way of staying on touch with people around the world, a place to bring people together and building communities, and a tool for sharing information. Walter was named among 25 Women Who Rock Social Media in 2012.

16 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

Buffer Social

In our case, that means social media podcasts ! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! Click to jump to any section: 10 of the very best Social Media Marketing podcasts.

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A First-Class Guide to Social Media for Travel

Sprout Social

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. 5% switched airlines.

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How to Build a Brand Lifestyle 101

Pixlee

Whether cult-like or otherwise, the key is that when building lifestyle brands you’re really building online communities of likeminded individuals at their core. Like most everything else nowadays, these types of communities are likely to flock towards the online world. Get Social.

How Tools Measure Your Internet Life

Ari Herzog

Thanks to your participation in the comments, your choosing to link here from blogs and social networking channels, and web standard compliance in numerous areas, this site is ranked in the top 1% of those 1.2 Social Mention is the odd duck that caters to all.

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines.

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

She is also founder and principal of Genuine Media, a marketing agency that helps clients build their individual and brand reputation through social media. Recently I needed to change a flight with United Airlines.

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This Week in Social Media – 5/8/2013

Social Media Marketing

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

6 Content Marketing Takeaways from 30 Days of LinkedIn Publishing

Convince & Convert

It is generally considered the “professional” social network and is thus populated by a professional userbase. I was, however, quite surprised at the popularity of certain channels — LinkedIn’s version of categories — and how they managed to attract such huge communities on LinkedIn.

Reputation Management with Dissatisfied Customers and Word of.

Techipedia: Tamar Weinberg

Case #2: Continental Airlines Kicks Toddler Off Plane for Talking Too Much Now this just disappoints me. Continental Airlines said it will be investigating the matter. Jennifer blogged about her ordeal and it caused a social media outrage.

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#.

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The Digital Generation Is Now Every Generation

Twist Image

In short: the doctors don't use smartphones, social media and technology like those other clients that you have. Then, they call their travel agent, discuss flight options for an upcoming conference, write them a cheque and their airline ticket arrives via courier several days later. Look no further than Sprout Social 's recently published report, The Q1 2017 Sprout Social Index , which states: . social media. social network. social platform.

7 creative Ways to Use Social Media for PR

Sprout Social

There are many ways to use social media in your PR strategies. With social media being ubiquitously used among consumers, it can be a crucial component in getting your products and/or services covered in the media. In many ways, the “media” has expanded from only news networks and newspapers to bloggers, podcasters, social media influencers and celebrities. In the Q3 2016 Sprout Social Index , we found consumers to be 57.5%

Coverage Questions !

The Marketing Blog

Its become a popularly adopted tactic by web-based startups and brands that have implemented social-media/web2.0 Share this: StumbleUpon Digg Reddit 2 Comments Filed under Public Relations 2 Comments make my trip January 3, 2008 at 1:30 pm my name is ram mohan, i was searching for good websites on google, this site is providing good cheap air fares on doemstic airlines. I write about Social Media and how it is being used as a conversational channel by individuals and organizations.

The End Of Customer Service

Twist Image

It was the early days of social media (nearly a decade ago). Online social networking took hold and these stories were further exasperated. It''s hard not to face the reality that the vast majority of brands came into social media and digital connectedness kicking and screaming. The desire for brands to force this outing on social media is bewildering to me. Social Media Cowboys. Sadly, most companies have some kind of social media cowboy.

How to Turn Friends Into Fans with Social Engagement

Convince & Convert

Today, we’re welcoming Convince & Convert’s Community Manager, Christin Kardos. As Community Manager, Christin is a wizard at engaging Convince & Convert’s audience via social media. I’m Community Manager at Convince & Convert.

Social Media Club Hawaii Celebrates Ma Ka Hana Ka ?Ike

Bare Feet Studios

It is part of a international nonprofit organization of social media practitioners and exists to develop and share best practices and ethics on the social web. One of the first goals we had was to get the word out in the community about our organization.

Social Media: Making Business Fun Again | Bare Feet Blog

Bare Feet Studios

Along comes social media which is so conversational, creative, interactive, mostly free and bam! Mailing a Package Becomes a Video Tutorial Shane and I are developing KnowHow Cafe , an online learning community. – I mean have fun using social media in your business!

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Social Media Workshop Here in Honolulu

Bare Feet Studios

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > Social Media , Speaking > Social Media Workshop Here in Honolulu Social Media Workshop Here in Honolulu by Roxanne Darling on September 30, 2008 Social Media Workshop is an exclusive event for people in organizations who want to learn how to use social media communications.

Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

This is Episode 14 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Jason Falls , the founder and principal of Social Media Explorer. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription.

Pledge Your Weight Loss, Feed Others | Bare Feet Blog

Bare Feet Studios

She has taken social media by the horns! Polly created a community fundraising event that all of us can support with very little effort while generating a high return – in fact less than two (2!) Enter your zip code (choose Food Bank if more than one serves your community).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Information as Theater – The Power of Humanized Description April 27th, 2010 |Written By: Jay Baer | View Comments Tweet I am typing this on a US Airways flight from St.

Are You Ready for the Opportunity Economy | social media case.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Ready for the Opportunity Economy? million times, and takes United Airlines out behind the woodshed for a musical ass-kicking.

Wow Online Influencers With An In-Person Experience

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Wow Online Influencers With An In-Person Experience July 9th, 2010 |Written By: Paula Hahn | View Comments Tweet Guest post by Paula Hahn Managing Director at Marina Maher Communications (MMC).

Q & A: How to Solve Every Blogging Problem You’ll Ever Have

Viper Chill

With all the social networks available, guest posting and shiny new things that pop up everyday, it would be good to sift through these and just focus on those that do work. Their social media people had their work cut out for them as the negativity flowed in for weeks and weeks.

Hawaii Officially Dips Toes in the Waters of Social Media

Bare Feet Studios

Measuring Social Media Campaigns I agree with Derek (a commenter on PBN) on the point that internet-based marketing campaigns can be far more measurable (and accurate and targeted) than traditional print, radio, and tv-based initiatives. Hawaii is leading the charge on social media tourism.