Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

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CSR Airlines Loyalty Hashtag 127

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

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CSR Airlines Loyalty Hashtag 126

Oktopost

SEPTEMBER 24, 2019

The companies that can ride out events like these are often able to do so because their past actions established a track record of dependability, responsibility, and ongoing improvement. Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo.

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Pixlee

FEBRUARY 9, 2017

A ‘ lifestyle brand ’ can best be described as a company that serves to cater its products or services to a specific group or culture of people based on expressed interests, attitudes, opinions, etc. Like most everything else nowadays, these types of communities are likely to flock towards the online world.

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Talkwalker SM

SEPTEMBER 7, 2016

Their images and videos show the athletes in action, tying all sports together through inspirational hashtags such as #FindFocus or #HereToCreate. Flyscoot’s mascot, Scootee-Chan, is almost as cute as our Talkwalker Yeti , but that’s only one of the reasons we had to mention the creative account of this small Asian airline.

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Talkwalker SM

MAY 26, 2016

The companies with the largest numbers of brand advocates are able to get up to 264% more earned impressions compared to other brands (2012, Whitegate ). Products presented by visual influencers perform significantly better than others, especially apparel (6.4x In recent years, brands have started to seek out micro influencers.

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Analytics Influencer Apparel Airlines 68

Buffer Social

SEPTEMBER 28, 2016

3 Community Building & Customer Support podcasts. Social Pros, recently named the best marketing podcast at the Content Marketing Awards , dives into the inside stories and behind-the-scenes strategies of how huge companies and brands like Ford, Dell, IBM, ESPN and more manage and measure their social media programs.

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Hootsuite

NOVEMBER 3, 2022

When to engaging with a new brand on social media, Gen Z audiences care just as much about the company as they do about the product or service. For example, a clothing company looking to market to Generation Z should be transparent about what the clothes are made of, where they’re made, and what kind of work conditions they’re made in.

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Hootsuite

JUNE 29, 2023

candidates won’t work for a company with a bad rep. No wonder internationally beloved toy company Lego reported a 17% growth in 2022. Contribute to your community The best reputations don’t just come from carefully managing your tone and image — they come from offering genuine value to your community and cultivating connections.

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Akamai Marketing

OCTOBER 28, 2012

So now that social media is officially part of emergencies, some thoughts and suggestions about social media use during large scale emergencies: Hashtag coordination : local, state, federal agencies should coordinate around a single hashtag and alert news outlets to the hashtag. What is it going to take?

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agora pulse

DECEMBER 27, 2019

The worst thing you can do when you are new to a group is to violate the community’s procedures. But most LinkedIn etiquette expectations come from the LinkedIn community. Do Post: Company recruitment news. Do keep company pages updated. LinkedIn company updates can still be people-centric. Get on Instagram!

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Social Media Tips Hashtag LinkedIn 152

Buzz Marketing for Technology

OCTOBER 31, 2012

Moments later, @KitchenAidUSA , the company’s official Twitter account, sent this: “Obamas gma even knew it was going 2 b bad! ” The insensitive tweet not only went to the company’s 25,000 followers, but also included a hashtag to make it a part of NBC News’ social debate conversation.

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Sprout Social

MARCH 31, 2020

Because social media meltdowns, pile-ons and controversies aren’t just reserved for the biggest companies anymore. Recent engagement statistics highlight just how quickly social media moves for modern companies. However, presenting death rates as a “fun fact” with a #TriviaTuesday hashtag is definitely in poor taste.

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Social Media Sentiment Examples Issues 135

Ignite Social Media

OCTOBER 5, 2022

No one can deny that Twitter is one of the longstanding OGs known for its short-form posts and for being the original platform for #hashtags. Brands are using Twitter to reach their customers in a variety of ways — from community engagement to marketing campaigns. Should Your Brand Still be on Twitter? We know a gamer would love this.

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Twitter Brands Airlines Meme 110

Buffer Social

APRIL 17, 2017

That’s why he’s on a mission to tell stories of good on social media for some of the world’s most impactful companies and brands. How Branden was able to tell the story of Pope Francis, SouthWest Airlines, and others. I started, almost serendipitously, building a really fun community of my own. Enjoy the show?

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Meeting Social Media Airlines RSS 99

Hootsuite

MARCH 27, 2020

As social media professionals, our job is to help our audiences and communities come through hardship together. So, here’s our guide to social media crisis communication. The role of social media in crisis communications. Free offerings from online companies skyrocketed in the self-isolation “housebound economy.”

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Bare Feet Studios

JUNE 7, 2009

The additional collaborators (hotels, Hawaiian Airlines , Avis & the bloggers) all gave from their pockets to support Hawaii tourism – of which they are a vital part. I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service.

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Social Media Tourism Blogger Upcoming 40

Convince & Convert

JULY 8, 2016

Today, we’re welcoming Convince & Convert’s Community Manager, Christin Kardos. As Community Manager, Christin is a wizard at engaging Convince & Convert’s audience via social media. Today, she’ll share how she does it all, plus the skills every great community manager needs. I’m Christin.

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Buffer Social

SEPTEMBER 20, 2018

Airbnb also took the time to showcase how appreciative it is of its community over Thanksgiving by sharing an on-brand message about feeling at home: November 23 — Black Friday. Use hashtags : Hashtags are a great way to extend the reach of your content on platforms like Twitter and Instagram.

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Hootsuite

AUGUST 11, 2020

Use relevant hashtags to reach new users. But hashtags do appear in Instagram search. That means using hashtags thoughtfully can be a good way to get followers on Instagram for free. Including relevant hashtags can help people find your content after a search, or after clicking on a hashtag from another relevant post.

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Sprout Social

FEBRUARY 18, 2020

It’s a place where you can establish a community of raving fans, a voice unique to your brand and an identity that is unmistakably yours. . From their human-focused visuals to the uplifting tone of their posts and hashtags, all their actions are aligned. For instance, Tweets might follow a format of headline, link and hashtag.

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Hootsuite

AUGUST 6, 2019

For this reason, the LinkedIn algorithm measures a post’s affinity to someone’s interests based on the groups they’re in, and the hashtags, people, and pages they follow. According to LinkedIn’s Engineering blog , the algorithm also looks at the language of the post, and the companies, people, and topics mentioned in it. Be relevant.

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