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Monopoly Launches ‘Save Your Token’ Campaign on Facebook

The Realtime Report

Monopoly is using Facebook and Twitter to get fans excited about a change in the classic board game. From now until February 5th, Monopoly fans can vote on Facebook to save their favorite token (one of the current tokens will be eliminated) and to choose a new one. Which token will you be voting for? Which token will you be voting for?

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How Air China Used Facebook Check-Ins for Their New Campaign

Mindjumpers

Tweet While surfing through the net, I found an interesting campaign by Air China, using Facebook’s check-ins. Facebook places is one of the most neglected marketing channels and here it has been very effectively used. All the check-ins were then added to a leaderboard on a Facebook app.

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How to use Facebook Messenger for business

Sprout Social

billion users every month, Messenger can be an invaluable Facebook feature for your business. Especially when you consider the fact that many people are already using it to connect with brands and businesses regularly. According to a Facebook-commissioned study , 61% of U.S According to a Facebook-commissioned study , 61% of U.S

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Why brands need a social media monitoring strategy

Sprout Social

It’s no longer enough to respond only to @mentions of your brand online. If that’s all you’re keeping an eye on, you’re most likely missing a variety of messages that only mention your brand by a variation of your name or shout out a product. Responding to customers has been shown to lead to stronger brand loyalty among customers.

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Ryanair’s Social Media Strategy: Driving Engagement With Humour

Keyhole.co

Thanks to its relentless perseverance and budget pricing model, the brand is now Ireland’s biggest airline and operates over 500 planes. It also does not shy away from getting its hands dirty in ad campaigns. However, this did not deter the brand from embracing the same humorous approach on its social media accounts.

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The ROI of social media

Sherrilynne Starkie

Related posts: Brands use social media for PR. Social media boosts campaigns. Driving ROI from social media for airlines . VISIT MY FACEBOOK PAGE. This video is chock full of the latest statistics for social media use in business and discusses what’s important in measuring ROI. Related articles.

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7 ways to use social media for market research

Sprout Social

While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. How to find this information: When customers want you to know something, they won’t hesitate to tag or mention your brand. With over 3.6

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