Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

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Social CRM Influencer Klout Social Media 134

Pixlee

JUNE 14, 2021

Many Instagram influencers felt as though their engagement and impressions were dwindling. Delta Airlines reposts travel photos from its customers to inspire the brand account’s followers looking forward to visiting their dream destinations. Invest in Influencer Marketing. Identify Super Users. Use Platform-Friendly Images .

Instagram 52

Instagram UGC Apparel Hashtag 52

Buffer Social

JULY 20, 2017

Businesses and organizations that are succeeding on social media now are the ones providing personalized social experiences to their fans such as KLM Royal Dutch Airlines, NASA, and Airbnb. A company that is at the forefront of this change is KLM Royal Dutch Airlines. It is now becoming a one-to-few — and often one-to-one — channel.

Social Media 112

Social Media Engagement Brands Airlines 112

Talkwalker SM

SEPTEMBER 7, 2016

Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. According to Talkwalker’s social media analytics , 37 of Dior’s 72 Instagram posts were videos. Adidas (@adidas).

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Instagram Brands Sports Travel 60

Twist Image

JUNE 28, 2011

This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. social media analytics.

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Klout Airlines Hotels Influencer 103

Talkwalker SM

JULY 28, 2016

As you can see in the Facebook post above, the influencer Brooke Savard uses #LifeWellTravelled even though the experience she talks about has nothing to do with the airline which created the hashtag. An analysis of Cathay Pacific’s #LifeWellTravelled hahstag using Talkwalker’s social media analytics. ”

Hashtag 60

Hashtag Industry Campaign Hotels 60

Sprout Social

NOVEMBER 1, 2016

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. Social media has a huge influence on travel-related purchases. 5% switched airlines. airline, hotel, rental car) you can still provide value throughout your customer’s journey.

Travel 40

Travel Class Social Media Hotels 40

Pixlee

DECEMBER 29, 2017

Hotel decision-makers and influencers come together to talk about technology, eCommerce, digital marketing, data, and analytics as they relate to the travel industry. Notable brands from the 2017 conference included: United Airlines, Airbnb, Trip Advisor, and Intercontinental Hotel Group.

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Travel Conference Tourism Forums 40

Pixlee

DECEMBER 29, 2016

Hotel decision-makers and influencers come together to talk about technology, eCommerce, digital marketing, data, and analytics as they relate to the travel industry. Notable brands from the 2016 conference included: United Airlines, Trip Advisor, Twitter, and Intercontinental Hotel Group.

Travel 47

Travel Conference Tourism Hotels 47

Akamai Marketing

MARCH 9, 2009

The cost of the campaign was approximately $350,000 with Marriott covering hotel expenses and partner Hawaiian airlines covering flights. The group got lots of together time as they moved along middle America on a 45-foot bus.

Eventful 100

Eventful Tourism Klout Travel 100

Convince & Convert

APRIL 28, 2010

Would the VP of Customer Satisfaction of Southwest Airlines have called Kevin Smith at home (after he was kicked off a plane for being too portly), if Kevin Smith did NOT have 1.6 Fly more miles, get priority seating on an airline. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Keyhole.co

OCTOBER 21, 2023

Influencer monitoring: Find influencers who can help you spread your message, reach more people, and work with them. Keyhole An adept in the realm of real-time social media monitoring and analytics, Keyhole empowers users to track online conversations, monitor brand mentions, and gather insights across key social platforms.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

DECEMBER 5, 2023

Several brands, including United Airlines, have reportedly lost patrons and billions in value due to their poor management of the Flight 3411 incident involving a forcefully removed passenger that went viral online. Brand24 features a media monitoring and analytics tool that does this satisfactorily.

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Reputation Software Tools Sentiment 100

Buffer Social

SEPTEMBER 28, 2016

Recent episodes you might like: Twitter Analytics: How to Know if Your Twitter Marketing Works. Each week, Tyler Anderson interviews people behind top brands and influencers to discuss social media, tech, and online marketing. Recent episodes you might like: How Southwest Airlines Led With Social Media To Emerge From a Crisis.

Skills 40

Skills Social Media Hosting Marketing 40

Webbiquity SMM

AUGUST 29, 2017

And third, it has possibly the largest and most diverse range of third-party tools that enhance the platform, from apps for Twitter analytics and follower management to brand monitoring and influencer research. Second, it has unique features, such as Twitter lists, which can be very powerful for marketers if used strategically.

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Twitter Airlines Hashtag Brand Monitoring 177

Keyhole.co

JUNE 30, 2021

For example, we all know about Google Analytics and Search Console to get the SEO data on the websites. Using social media analytics for cross-channel campaigns. Social media analytics can deliver some ideas for your cross-channel media strategy. Paid social media: your brand’s ads; PR campaigns; influencers’ posts.

Data 108

Data Social Media Strategy CPC 108

Keyhole.co

MARCH 1, 2023

For example, we all know about Google Analytics and Search Console to get the SEO data on the websites. Using social media analytics for cross-channel campaigns Social media analytics can deliver some ideas for your cross-channel media strategy. For example, KLM airlines ran a campaign called KLM Surprise.

Data 52

Data Social Media Strategy CPC 52

Hootsuite

JUNE 13, 2022

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Understanding your social share of voice puts all of your other social media analytics into context. Collaborating with influencers. What is share of voice? Earned and paid media. Running social ads.

Social Media 144

Social Media How To HootSuite Metrics 144

ProBlogger

JULY 18, 2019

Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. The Ultimate Guide to Airline Baby Bassinets. 6: Consider contacting influencers who might be interested.

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Content Examples Publishing Types 34

Keyhole.co

MAY 19, 2023

Southwest Airlines, for instance, managed to stay ahead of the curve and eliminate the possible rumors about the Boeing 737 that landed on its nose at LaGuardia Airport. He provides a list of significant analytical questions to answer while taking this final step: How well did you manage the public relations crisis?

Reputation 52

Reputation Brand Monitoring Exercises Team 52

Hootsuite

OCTOBER 21, 2020

According to LinkedIn data, deals influenced by marketing on LinkedIn were 161% larger on average than those forged offline, in the boardroom, or otherwise. But content about jet-lag reducing seat lighting may speak to airlines. Google Analytics. Get the full picture of your B2B social media efforts with Google Analytics.

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B2B Social Media Tools Tips 98

Hootsuite

JUNE 29, 2023

Approach partnerships with caution Partnering up with other brands, influencers and ambassadors can be an amazing opportunity to get creative and spread the word about your brand. Use an analytics tool like Hootsuite Insights by Brandwatch to crunch public sentiment into cold, hard numbers. Bad customer service.

Reputation 106

Reputation Strategy Brands HootSuite 106

Convince & Convert

FEBRUARY 24, 2010

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Now, he tweeted it to his 1.6 million followers, and it becomes a national incident in minutes. Now that it is so easy for Joe Q.

Compete 116

Compete Conference Organization Social CRM 116

Waxing UnLyrical

DECEMBER 9, 2015

Several companies have learned this the hard way, including American Airlines and Bank of America. Followerwonk is a Twitter analytics tool. The tool helps reduce the time and effort it takes to connect with your followers and influencers. Automated responses, particularly on Twitter are quite common, though not always accurate.

Social Media 100

Social Media Tweetdeck Strategy Airlines 100

Sprout Social

NOVEMBER 30, 2016

Be sure to execute them one at a time so you’ll be able to better understand the analytics. After posting to this schedule for several weeks or months, you check out your Twitter analytics and find out that your posts in the afternoon are far more engaging than the ones in the morning. Pick and choose the best ones for your company.

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Tips Twitter Template Templates 40

Hootsuite

AUGUST 11, 2020

influencers ) to follow. Work with influencers in your niche. Here’s an important stat for anyone thinking about how to get more followers on Instagram: 60% of consumers say they’d follow a brand on Instagram after seeing it promoted by an influencer they trust. We’ve got a whole guide on Influencer marketing to help you out.

Instagram 145

Instagram Tips How To Hashtag 145

ProBlogger

JULY 28, 2016

The Ultimate Guide to Airline Baby Bassinets. Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. Examples of Evergreen Content Submitted by Facebook Followers.

Content 20

Content Types Examples Publishing 20

ProBlogger

JULY 28, 2016

The Ultimate Guide to Airline Baby Bassinets. Were you to look at my back catalog and the stats—I’m on WordPress VIP—or Google Analytics, you would see that my most popular post that each get hundreds of thousands of visits per month were written several years ago. Examples of Evergreen Content Submitted by Facebook Followers.

Blogger 20

Blogger Types Examples Content 20

Buzz Marketing for Technology

JUNE 27, 2008

such as Google Analytics). Influence Class Audio Download. Respond to blog comments and establish relationship with readers. Pay attention to readers by closely monitoring popular blog post and keywords search (using tools. Blogging habits. Blog regularly and develop a time budget for blogging. Read other blogs regularly. Great Blogs.

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Blogger Discount Comparison Price 100

Akamai Marketing

JULY 2, 2012

Social influence measurement has been a hot topic again recently. I’ve been fairly vocal on this blog, in my training and with my clients about my wariness of measuring social influence. I still understand the value of measuring influence from the perspective of brands and analytics.

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Klout Comparison Influencer Airlines 177

Tweaklibrary

JUNE 21, 2022

The Progressing Dominance Of AI And Data Analytics In Banking >. The Best SaaS Analytics Tools for 2022 >. Why you should Turn ON Airplane Mode in Airlines? >. Why Big Data Analytics Is Important? >. How To Create Your Own Influencer Media Kit? >. Implement Real-Time Big Data Analytics Cautiously >.

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iPhone Data How To Microsoft 21