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Enforcement of iOS 14 Changes for Facebook Advertisers Begins

Jon Loomer

Now, only your configured events will be selectable for optimization… Any events that haven’t been configured will be grayed out… If you haven’t yet configured your events, you’ll need to do that by going to Events Manager > Aggregated Event Measurement > Configure Web Events.

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My Next Facebook Ads Experiment

Jon Loomer

The final ad in that experiment generated 634 webinar registrants on an ad spend of $13.64 ” Then click “Refine by” and select “Aggregated Value.” A whole lot has changed since that original experiment in 2015. First, I could never replicate it because the costs were SO MUCH lower. You do the math.

Facebook 209
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Why the Future of Social Community is Omni-Social

Convince & Convert

The rise of this multi-faceted approach to community was the subject of a deep, strategic Webinar I hosted recently with my good friends at Janrain (a leading provider of customer identity management and community functionality, and a Convince & Convert partner). Click for the replay of the Omni-Social Webinar.

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Facebook Ads and the Learning Phase

Jon Loomer

If you have multiple ad sets, the number isn’t aggregated. There are a few reasons why you might split out ad sets by country grouping, but one was that it allowed me to be more specific about the time of a webinar I was promoting. Understand that this applies to each individual ad set within a campaign.

Facebook 176
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5 Essential Skill Sets For Your Social Media Team

Ignite Social Media

We hope you had time to catch our team’s August webinar on Staffing for Social Success ! And if you didn’t you can find the recorded webinar here.) One point we drove home during the webinar is that resource allocations for social media teams are constantly changing.

Skills 60
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AI won’t replace social teams: Here’s why

Sprout Social

For you, that means less time aggregating data, and more time acting on it. To learn more about AI in marketing today, register for our The State of Social Media & AI webinar on June 1. And 48% strongly agree that social media data and insights will be a primary source of business intelligence for their company.

Team 134
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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

Register for a webinar , a seminar, or a newsletter. I could certainly see passive IT candidates exploring their options and downloading a market or salary report, attending a webinar on a topic of interest, or entering a programming contest. It builds our blog readership, our email list, our webinar attendance.