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Some Social Tools You Should Know About

Direct Marketing Observations

Conversocial enables workflow for multi-person teams to tackle the consumer communication for large brands. Inside View gives users an aggregate view of the social presence and activity of a company. Slideshare is a home for sharing presentations and white papers online.

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Social Media Optimization 3 Steps to Tweeting with a Purpose

Convince & Convert

It also results in companies evaluating the success of a particular channel (Twitter and Facebook, in particular), based on aggregate fans or followers , which has almost zero analytical or prescriptive value. Here’s an example from their new, free white paper on how to set up social media statistics (check it out, it’s great).

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

However, it’s certainly reasonable to expect that a good number of hiring managers do searches at Google for “IT Recruiter” and then: Download a white paper about “Successful IT Recruiting” or “The Benefits of Passive Candidates.” However, social media marketing drives a lot of new traffic.

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Using an algorithm and/or manually curated links, LinkedIn Elevate finds content that your target audience likes and suggests it to your team members. Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares.

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5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Using an algorithm and/or manually curated links, LinkedIn Elevate finds content that your target audience likes and suggests it to your team members. Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares.

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What Do We Need to Teach About Knowledge Work? | Computer Writing and Research Lab

Buzz Marketing for Technology

In this white paper, I take a postcritical stance (Selber 2004). The black boxes we inherit from modular work, such as divisions depicted in organizational charts, teams assembled by managers, and communication systems and knowledge bases, are constantly being opened in knowledge work. White Papers. References.

Research 190
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Preparing for the Next Disaster: The Future of #crisisdata

SocialFish

We did some research around this issue and published a white paper detailing the case for integrating time-honored emergency response expertise with real-time social input. What if we stopped thinking of the public as a liability and started empowering them to be valuable resources who can increase efficiency and make a real impact?

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