Harp Interactive

MARCH 31, 2010

Once you have gathered all the relevant reports, you should then aggregate the data in one place so you can cross reference, validate and get the complete picture. Bit.ly : Tracks click through on links to 3rd party content. Or, any links you’re passing to others through Facebook, Twitter and other social networks.

Analytics 350

Analytics Social Media Trendrr Digg 350

agora pulse

JULY 17, 2020

From initiating new prospects into the sales pipeline to selling products and services, increasing conversions is an objective that can link directly to return on investment (ROI). Then choose the individual and aggregated data you want to include, such as audience insights, content summaries, and community management. Focus on Value.

Report 147

Report Social Media Metrics Aggregator 147

Sprout Social

MAY 3, 2023

Speak the CFO’s language There are some CFOs that get marketing, the brand and the longer tail ROI investments that we need to make for future growth. How to quantify the ROI of social media to your CFO Maximizing the impact social media can have on an organization requires investments in people and the tools.

ROI 97

ROI Cost B2B Organization 97

Keyhole.co

FEBRUARY 23, 2024

Here are a few simple examples: Conversions and return on investment (ROI): Tie your social media strategy to increased sales, sign-ups, or desired actions to demonstrate its value. Closely track metrics that directly influence your business goals and allocate resources to initiatives with the highest potential return on investment (ROI).

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

Here are a few simple examples: Conversions and return on investment (ROI): Tie your social media strategy to increased sales, sign-ups, or desired actions to demonstrate its value. Closely track metrics that directly influence your business goals and allocate resources to initiatives with the highest potential return on investment (ROI).

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Direct Marketing Observations

MARCH 21, 2011

Every day online and in the social media bubble we talk about ROI and the strategy and the channels used to grow your social media presence and impact. No strategy, no ROI justification-Just YouTube realizing that they could create something that could help people in a time of need. What’s important? Impactful stuff…

Social Media 171

Social Media Strategy ROI Aggregator 171

Sprout Social

APRIL 25, 2024

While incorporating video into your social strategy is certainly worth the investment, you should think about how to extend the life of your videos to maximize ROI. Get the template Social media reporting templates Data aggregation takes enough time as it is, without having to build an entirely new performance dashboard to go along with it.

52

52

Sprout Social

FEBRUARY 22, 2024

Maximizing influencer ROI Influencer marketing wouldn’t be a $7.14 billion industry without high ROI, but reaching that point takes strategy. Influencer analytics tools help you strategically maximize influencer marketing ROI. Use this tool to discover top influencers and measure the true ROI of your campaigns.

ROI 105

ROI Analytics Influencer Campaign 105

Waxing UnLyrical

FEBRUARY 13, 2013

Some excerpts: On Q1 (how PR measurement has/hasn’t changed in recent times): @ shonali More than anything PR has been forced to show tangible demand, leads and ROI. 1:In short, social has become a game of the aggregate. So we did just that, went here and there, and had a lot of fun in the process.

Strategy 188

Strategy Aggregator Consultant Flickr 188

Sprout Social

AUGUST 31, 2016

Graphs and aggregate data include audience growth, publishing behavior, impressions, audience engagement and demographics. Use report data to calculate ROI and measure follower metrics gained organically vs. those obtained from Sponsored Content. Better target your content for maximum impact.

LinkedIn 92

LinkedIn Report Company Aggregator 92

Techipedia: Tamar Weinberg

FEBRUARY 11, 2015

What is the value of social media as it relates to retail ROI? AddShoppers ** is one of the coolest technologies I have ever seen for the e-commerce space and is the only offering I have encountered that has such a breadth of data on social ROI in online retail environments. This is really cool data. on average.

Social Media 100

Social Media Retail Apparel ROI 100

Webbiquity SMM

JUNE 20, 2011

This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI? It’s hard to measure the ROI. Maybe or maybe not, the social media ROI debate continues. Google settled a lawsuit last fall relating to its Google Buzz service.

Social Media 205

Social Media ROI Social Networking Foursquare 205

agora pulse

MAY 30, 2016

Additionally, Agorapulse’s Inbox Zero improves your response time to audience interactions and prevents messages building up by aggregating all audience interactions for each account and gives you the ability to review and respond to each from one place. Proving ROI to Your Client.

Social Media 60

Social Media ROI Social Media Management Aggregator 60

Sprout Social

AUGUST 8, 2022

The platform aggregates account data to identify top-performing content and opportunities to optimize. Given the legwork required for producing video content, these quick fixes can help you see a greater ROI for your efforts. The app can also confirm whether a YouTube account has grown its following organically. Measure Studio.

YouTube 107

YouTube Tools Analytics SEO 107

Sprout Social

APRIL 27, 2022

Link tracking: lets you prove the clicks and possibly conversions on your links so you can report on the ROI of a campaign. View aggregated metrics in the dashboard. Customizable URLs: let you adapt the shortened URL to fit your brand name or indicate what the link is about. Key features: Create branded and custom links . TinyCC.com.

URL 105

URL Engagement Domain Name API 105

Sprout Social

MAY 9, 2023

You can also leverage programmatic advertising to streamline the process of selecting and setting up digital ads for the most return on investment (ROI). The scores are aggregated to provide an overall sentiment of the brand in terms of customer experience. Neutral statements are counted as zero.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Sprout Social

SEPTEMBER 9, 2020

Their objectives span from benchmarking campaign goals to finding fresh ideas for content, as well as identifying and reporting social ROI to validate their efforts. They’re the ones most immediately in touch with your audience and the first to respond to major social activity, both good and bad. For instance….

Organization 126

Organization Sentiment Social Media Management Analysis 126

Proactive Report

FEBRUARY 3, 2010

Most marketers (61 percent) believe that loyalty program participants are the best and most profitable customers, but that they’re falling down on extracting greater value from customer loyalists.

Engagement 45

Engagement Alterian ROI Loyalty 45

Convince & Convert

MAY 5, 2012

When determining the value of your social media efforts, and certainly when calculating your ROI, you must focus on behavior, not aggregation. Don’t Forget This: You are in the behavior business, not the eyeballs business. The Social Media Metrics That Matter. are inferior to ratios and percentages that measure behavior.

Metrics 145

Metrics Social Media Posterous Aggregator 145

Likeable

SEPTEMBER 24, 2019

These factors, along with paid media questions around performance and ROI, have put Twitter on the back burner for some marketers. As a brand, even if you’re not necessarily positioned to drive these conversations, you couldn’t ask for a better cultural aggregator to help keep you in the know. Knowing Its Place.

Twitter 80

Twitter Airlines Aggregator Meme 80

Proactive Report

FEBRUARY 3, 2010

Most marketers (61 percent) believe that loyalty program participants are the best and most profitable customers, but that they’re falling down on extracting greater value from customer loyalists.

Engagement 40

Engagement Alterian ROI Loyalty 40

Hootsuite

FEBRUARY 16, 2021

Hootsuite has all sorts of hidden gems and neat ways to save you time and increase your brand’s social ROI. Here’s more on viewing paid and organic ROI. The main problem is that there are so many Hootsuite hacks it’s hard to know where to start. Hootsuite hacks for engagement and customer service.

HootSuite 140

HootSuite Features URL Template 140

Convince & Convert

MARCH 30, 2016

This shift to predictive analytics has been brought on by technology, but also by a shift in thought from aggregate analysis to individual treatment , and from universal insights to personal insights. Provide Value on Insights, Not ROI. Social data gives brands more in-depth insight into the voice and feeling of the consumer.

Research 60

Research Engagement How To Sentiment 60

Sprout Social

SEPTEMBER 12, 2018

To simplify this process, Sprout’s Paid Performance Report delivers near real-time insight enabling businesses to analyze campaign performance, highlight ROI and inform social advertising strategy decisions.

Instagram 82

Instagram Tools Facebook Report 82

Hootsuite

APRIL 12, 2021

Clear ROI: We’re committed to helping all of our customers measure the success of their social media initiatives. Use aggregate date and time-range reports to make informed decisions about how to re-engage users or optimize Amplify usage.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Webbiquity SMM

MARCH 13, 2019

However, if each of these online marketing activities are done in a silo, they’re a lot less likely to produce an exponential ROI. The nice thing about SEO, blogging and social media marketing, is that the results are cumulative and compounding. Ultimately, they can be exponential.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Direct Marketing Observations

AUGUST 24, 2011

If you’ve been in this business for any length of time, then its time to take your collective aggregate knowledge of social media and add it to the overall mix of what you know and do. There was a time where I hated hearing the comment, “Yea but there is no ROI in social&# ; Now? I’ve evolved and so have you.

Social Media 199

Social Media Skills SEO Aggregator 199

Sprout Social

APRIL 12, 2022

These metrics provide information for calculating your Facebook advertising cost and ROI. This is an aggregated data set so your best times may vary from the graphic below. Benchmarking your Facebook ad performance will depend on your industry and campaign objective. This is where more detailed metrics come into play. Scheduling.

Facebook 123

Facebook How To Metrics Hashtag 123

Webbiquity SMM

OCTOBER 20, 2015

When you’re waiting for your ad to get approved, you can check its status through an ads manager, or through an aggregating platform like Growmobile. Here are some quick tips for what you can do. How You Will Know. It will either be marked as pending, accepted, or rejected. The approval process can take anywhere from 15 minutes to 24 hours.

Facebook 100

Facebook Pharmaceuticals Guidelines Advertising 100

Sprout Social

FEBRUARY 20, 2020

You can’t listen and aggregate this much data “by hand,” so it’s important to choose a listening tool that reaches the deepest corners of social, brings forth actionable data, measures sentiment, and integrates effortlessly into your business strategy. Listening success boils down to three letters: ROI. Step 4: Make a reporting plan.

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Sprout Social

MARCH 11, 2020

Sure, “Likes” are often considered a vanity metric that doesn’t mean much in terms of your overall social media ROI. With Sprout Social’s analytics , you can quickly spot your top content across all platforms, both in aggregate and by individual platform. The more Likes, the better. Comments and replies.

Social Media 125

Social Media How To Metrics Analytics 125

Keyhole.co

MARCH 7, 2022

The icing on the cake is you can show the same results to your boss or client and help them see the ROI of their social media spend. Aggregated engagement metrics such as reach and impressions are tracked instantly, saving you hours of manual work. Here are some awesome social media reporting & analytics tools you can start using.

Report 52

Report Social Media Metrics How To 52

Buzz Marketing for Technology

SEPTEMBER 23, 2008

No doubt very useful and very powerful when they come together (I read this as an agency mixed with a lead nurturing platform that can track ROI!). In short, what they do is act as a platform that aggregates all your types of media (both new media and social media) to create a very different type of experience than say a standard community.

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Socialmedia.biz

JULY 23, 2017

These include gamification, internal communications and ROI-focused analytics. Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Josh S Peters

FEBRUARY 24, 2009

It allows you to aggregate many of your web apps into one convenient webtop with one convenient sign in. As of today I have begun working with Symantec and their GoEverywhere project as their social marketing manager. GoEverywhere is one of Symantec’s incubator projects and it’s a pretty amazing product.

Lijit 100

Lijit Consultant Project eBook 100

Socialmedia.biz

JULY 23, 2017

These include gamification, internal communications and ROI-focused analytics. Smarp can also automatically pull content from your social media pages and RSS feeds, so that every new post on your blog will automatically aggregate to your Smarp feed of suggested shares.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Sprout Social

FEBRUARY 5, 2020

Once you start collaborating and finding out the goals and challenges of other departments, you can create a listening strategy that yields long term ROI. Then head to the Tag Report to see all of those messages in one place and share aggregate feedback regularly. . Build trust and satisfaction with customer service and support.

Tools 94

Tools Sentiment How To Team 94