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UPDATE: Customize Facebook Ad Creative by Placement

Jon Loomer

The impulse is to create your ad for the news feed. Facebook recommends square link thumbnail images for all of the feeds: Mobile News Feed. Desktop News Feed. The Bad News. They could create a highly viral meme. It’s a lot more work to create new ads by placement. You know that other placements exist.

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Why We Still Love Twitter

Likeable

The platform gives users the freedom to curate their feed around their interests, however diverse or narrow they might be, and the one thing they all have in common: Twitter is where news breaks and conversation happens first. NBA Twitter is arguably the best Twitter. Knowing Its Place.

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Free Tools for Monitoring Hot Search Trends

Adam Sherk

A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot topics and then quickly produce matching content around them. You can also use keyword and reputation monitoring tools, real-time search tools and popular/meme lists for articles, tweets, social media submissions, etc.

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What Are You Looking Forward to in Social Media in 2020?: Experts Round-Up

agora pulse

Unless you catch lightning in a bottle with some sort of meme-worthy one-off, it is very, very difficult to sustain social media reach and engagement with a content approach that is non-episodic. Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social.

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

Track and aim to halve the aggregate amount of non value added time. Assess the aggregate cost to the organization of information (buying it, storing it, looking for it, reading it, figuring out what it means, managing it) and also the aggregate cost to the organization of not knowing -- the cost of failures (lost contracts etc.)

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A blogging #FollowFriday

The Way of the Web

Facebook and Twitter aren’t killing blogs, but they do seem to have led to a lot of people dropping blog rolls of their favourites, regular recommendations of others, and the classic blog memes whereby you’d tag other bloggers to respond to a challenge or question.

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How to Save the World

Buzz Marketing for Technology

Abuddhas Memes. Environmental Health News. News/Miscellany. New Yorker. Science News. Guerilla News Network. news not found anywhere else. category killers: aggregators that capture the best of many blogs/feeds, so they need not be read individually. Understanding Our Culture and Ourselves.

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