Sprout Social

NOVEMBER 26, 2018

Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness. If you’re starting from scratch, the following list of social media marketing basics can help get your presence off the ground. Think about it.

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Social Media Marketing URL Hashtag 105

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc).

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Analytics Social Media Trendrr Digg 350

Convince & Convert

APRIL 25, 2014

Tweetable Moments Too many marketers these days are like T-rexes, with little, tiny arms. jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. VMware has a comprehensive way of thanking their top influencers; they created the VMware vExpert program.

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Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. Equipped with data from your detailed reports, you can tweak your Twitter marketing strategy to better align with your business goals.

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Hashtag Analysis Twitter Sentiment 52

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. This further strengthens your efforts to build brand loyalty and trust—two things that influence up to 58% of consumers’ decision to choose a brand over competitors, according to The Sprout Social Index 2022™.

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Buffer Social

AUGUST 12, 2019

It’s a tricky question to answer because one of the first rules for marketing on Reddit — one of the first rules for marketing on any social media site, really — is that you have to be genuinely engaged and committed to the communities you’re part of. About Reddit Marketing. Come along!

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Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

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Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. Brands have realized that social networks offer an opportunity to interact directly with consumers. Influencer identification. She also blogs at [link].

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Convince & Convert

JUNE 24, 2014

For the user of these social networks, the question is how much time do you want to spend posting, tweeting, pinning, creating or following? For businesses marketing to these users, the dilemma is how to optimize your marketing investment, content, and business impact by reaching the right prospective customers in the right channels.

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How To B2B Social Networking Apple 167

Webbiquity SMM

AUGUST 23, 2011

Of the top dozen sources of traffic, four were social networking or related sites: Twitter , LinkedIn , Facebook and HootSuite. Twitter is the most productive, driving more than half of all non-blog social media visits. Syndication is also helpful. Search is the top source of traffic for most blogs over time.

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Syndication Data How To HootSuite 186

Sprout Social

FEBRUARY 20, 2020

This is opening up a new world of possibilities for not only marketers but also for sales teams, product teams, research and development, and so much more. It’s time to look beyond your marketing department and begin working with other departments, identifying their listening goals and figuring out how to tie it all back to the bottom line.

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Techipedia: Tamar Weinberg

FEBRUARY 11, 2015

It will learn about your social influencers to whom revenue can be attributed to. You can optionally include social profile data in your e-commerce system or CRM through a social login system. Among the more interesting findings: Users coming from a social network spent $126.12 Marketing Social Media'

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Social Media Retail Apparel ROI 100

Social Media Marketing

APRIL 22, 2011

It sits squarely in the social networking space, but it has a different twist - one from which I think businesses may be able to gain valuable insights, all while allowing people to enjoy themselves. But like the other sites, it's also a social network itself. What is it? How do brands get involved?

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Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

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Social CRM Influencer Klout Social Media 133

Webbiquity SMM

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

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Social Media ROI Social Networking Foursquare 205

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. You post daily on social media. Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track. Enter social media reporting.

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Sprout Social

MARCH 11, 2020

If you’re trying to figure out how to find your most successful social media posts, your head is in the right place. Because marketers today are expected ever to create content that grabs their audiences’ attention. Below we’ve highlighted how to find your most successful social media posts, broken down by platform.

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Social Media How To Metrics Analytics 124

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Listen Now . via Syncapse.

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Social Media Study Statistics Aggregator 161

Koka Sexton

MAY 14, 2011

Social Media Policy. Editorial Guidelines, personal use of Social Networking. Use of Social Networking and other third party websites. Staff/Volunteer Presence on Social Networking Sites. Online Technologies, Social Media and Bread. Template: Social Media Policy for Associations (Real Estate).

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Policies Social Media Examples Liveworld 111

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard.

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LinkedIn Analytics Metrics Social Networking 76

Hootsuite

APRIL 15, 2020

That’s when the web marketing specialist walked into Twitter’s offices with an idea. Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. Hashtags are effective on other social media platforms too. Monitor social media influencers and competitors.

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Hashtag How To HootSuite LinkedIn 145

Buffer Social

JUNE 13, 2019

Social networks change and evolve, rapidly. In particular, we’re noticing an embrace of memes — that historically unpolished, yet highly relatable category of social media content. ” Ugly Drinks’ social media and community manager Brittany Zenner calls it “influencer saturation.”

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Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. Social listening isn’t just for marketers and social media managers—it’s a valuable source of business intelligence that your whole organization can leverage.

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Hootsuite

FEBRUARY 16, 2021

Source free photos & crop them to social network dimensions. Two things in marketing have remained true through the years: excellent photography requires skill and money; and image licensing is confusing. Are your influencers pulling as much engagement this quarter? How much attention did the new launch attract?

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HootSuite Features URL Template 140

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Image source: [link].

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LinkedIn Analytics Metrics Feed 60

Bill Hartzer

MAY 26, 2010

This is one of the best tools around because it allows you to smoothly, and discreetly uncover the most prominent opinions of top influencers in the social media arena. are having a major influence towards the online perception of your brand.

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Cymfony Social Media Tools SM2 152

Sprout Social

JANUARY 27, 2021

In short, YouTube Analytics can provide a detailed roadmap to guide your video marketing strategy. This report aggregates data from all view sources to create a comprehensive breakdown of viewer retention. Likewise, it also influences the type of content you’re sharing. YouTube Analytics: General Reports. The Watch Time Report.

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Analytics YouTube Video Embedding 142

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. The Social Media Monitoring Lighthouse. Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media.

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Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

JANUARY 29, 2024

Online reputation management involves actively monitoring and influencing how your business is perceived online. Your online reputation management impacts more than just your marketing team. Whether they’re evangelizing for a brand they love or ripping into a poor business practice, people turn to social to speak their minds.

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Reputation Review Sentiment Software 120

The Marketing Blog

SEPTEMBER 28, 2009

You should definitely follow these guys, not because some of them qualify as so-called thought leaders, but since they’re early-starters , they might have a degree of influence on your mind with their observations. Top Blogs Directory – The marketing & social media section in the directory of top Indian blogs.

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Social Media Web 2.0 Alltop Wiki 131

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? There is no re-invention of marketing or public relations.

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Social Media Marketing Digg MySpace 105

Bare Feet Studios

FEBRUARY 27, 2010

Via @JohnGarcia ) Hashtag Aggregation: People create hashtags to help aggregate related content from disparate sources so the world (and all of its relevant subsets) can be easily informed. I personally think our collective hearts and minds influenced the power of the waves while on their way to us.

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Social Media Aggregator Upcoming Conference 92

Sprout Social

FEBRUARY 7, 2024

In this post, we’ll introduce you to 12 of the best competitive intelligence tools for marketers. These tools help companies understand what their competitors are doing by tracking their marketing activities, interactions and overall performance. Gathering and analyzing massive amounts of competitive data.

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Tools Sentiment Marketing Reputation 94

Sprout Social

AUGUST 16, 2021

True to its name, a hashtag campaign is a social media marketing campaign that surrounds a specific hashtag that a brand creates and promotes. Let’s cover a few of the benefits of this type of campaign and why your marketing team might want to consider it. Aggregate information. What is a hashtag campaign?

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Hashtag Campaign Aggregator Marketing 120

Adam Sherk

AUGUST 31, 2010

Reference to other social media measures of influence here by NewsKnife [link] Thanks for this post again. I think you are right, mainstream TV news sees YouTube and other video aggregation sites as a double-edged sword so they are proceeding cautiously. Same thinking that plagued the music industry 10 years ago.

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Sites News YouTube Press Release 182

Hootsuite

JANUARY 24, 2022

Maybe you see yourself as a lone wolf in the Twitter marketing world: a proud survivalist or minimalist. just waiting to help you reach your social media goals. Is your Twitter goal to discover influencers, new customers, trends, or sentiments about your brand? Cloohawk watches your social media metrics like, well, a hawk.

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Directory Tools HootSuite Twitter 145

Sprout Social

JANUARY 11, 2023

They ask you to quantify your team’s performance across social channels and accounts, and explain how your performance influences company goals. You know raw social data is complex, and sharing it with people who have limited hands-on-the-keyboard social experience is ineffective. Social customer care dashboard.

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