Remove Aggregator Remove Hashtag Remove Research Remove Sentiment
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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here. This is where something like social media sentiment analysis can really save the day. This applies to both positive and negative sentiments alike. The reality?

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Oktopost’s Social Listening: Tap Into Conversations That Impact Your Business

Oktopost

With a Query set up around your brand name, Oktopost will grasp the number and sentiment of social mentions as well as the media coverage across news and blogs, while also giving you a location breakdown and the most used words mentioned in connection with your brand. Research engine for agile product teams.

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45 of the Best Social Media Analytics Tools

agora pulse

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. Analisa is an analytics platform that uses artificial intelligence (AI) to evaluate social media profiles and hashtags. Social media channels. Social media channels. Instagram.

Analytics 179
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5 ways to create better buyer personas with social media data

Sprout Social

When built on diligent market research , they can be helpful in a variety of circumstances in and beyond marketing, offering critical audience insights. They don’t have to scramble doing a bunch of just-in-time research or making guesses about how a marketing message or activity might be perceived by their target audience.

Data 140
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gazeMetrix: Monitor Your Visual Brand Mentions Based on Image Recognition

Mindjumpers

Monitoring brand mentions, share of voice, sentiment etc. Yet, this has been impossible for brands to track unless the photo is accompanied by a @mention or a #hashtag. With all the various monitoring and social data aggregations tools combined, brands are increasingly able to collect true insights. Gain deeper insights.

Brands 264
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What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Monitor Hashtags. Then open your social listening dashboard and go over the hashtags and keywords you’re tracking. Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary. Then look over industry or competitor hashtags and join the conversation or follow relevant accounts.

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6 steps to create an org-wide social listening strategy

Sprout Social

This is opening up a new world of possibilities for not only marketers but also for sales teams, product teams, research and development, and so much more. Some common overarching business priorities listening can support are: Market research. Product research. Improve sentiment around customer service. Lead generation.

Strategy 118