Remove Aggregator Remove Hashtag Remove Reference Remove Sentiment
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gazeMetrix: Monitor Your Visual Brand Mentions Based on Image Recognition

Mindjumpers

Monitoring brand mentions, share of voice, sentiment etc. Meaning consumers making a reference to a brand through a photo without mentioning the brand name. Yet, this has been impossible for brands to track unless the photo is accompanied by a @mention or a #hashtag. Gain deeper insights.

Brands 264
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5 ways to create better buyer personas with social media data

Sprout Social

A buyer persona (sometimes referred to as a customer persona, target persona, audience persona or marketing persona) is a fictionalized profile of your target customer. Mentions and hashtags are a good place to start, but Sprout’s Smart Inbox can help you go further to keep an eye on how people are using your branded keywords (e.g.,

Data 139
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How to use social listening to improve your marketing messaging

Sprout Social

Start with sentiment analysis to assess your current brand health. This is where conducting sentiment analysis comes in handy. For example, sentiment analysis can clue you in on whether people largely feel positively, negatively or indifferent about your brand based on how they talk about it. Reviews are no exception.

Sentiment 132
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How To Create A Social Media Report & Automate Your Reporting In 2022

Keyhole.co

Impressions refer to the number of times your post shows up on social media users’ timelines—the total number of times people see your content. Sentiment shows how people feel about your business. Keyhole’s Twitter analytics feature allows you to track accounts & hashtags on Twitter in real-time. Reach and Impressions.

Report 52
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). Sentiment Analysis. ” Sentiment analysis has a bad name because it’s never 100% accurate. .” Keyword/Topic Monitoring. Social Analytics.

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The complete guide to online social listening

Sprout Social

When we talk about online social listening, we’re referring to social sites beyond “the big five” (Facebook, Twitter, Instagram, LinkedIn and Pinterest). At the end of the day, online social listening gives you a more comprehensive understanding of your brand sentiment. What is online social listening? Are you listening?

Reddit 97
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A Deeper Look at the Twitter Metrics You Should Be Tracking

Sprout Social

The motivation behind clicking “like” is subjective, but it’s usually positive in sentiment. Mention : Refers to a Tweet in which your @username was included. And if you’re looking for something not so specific, there’s also a Recurring Trends option, which highlights some of the most popular hashtag trends on the platform.

Metrics 40