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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web. In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader. TweetBeep. Social Media. Social Mention.

Twitter for Lawyers

Janet Fouts

Do some searches on Twitter , SocialMention and TweetBeep and set up alerts for anything new that may come up. This may seem narcissistic, but it can help you see potential issues, and most important it gives you the opportunity to engage people who are talking about you or your business. As with most social networks, the most important things you can do are listen first and be yourself. Engage other users on topics that create an affinity between you.