Best B2B Marketing and Sales Strategy Guides and Insights of 2011

Webbiquity SMM

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. ” Among her ideas is increasing your company’s “findability.”

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The Liberation Of Comments And The New Storytelling

Twist Image

Every comment that is being created in all of these individual spaces and platforms are aggregated beneath the Blog post. When someone responds to a Blog post in their own Twitter feed, they are helping the Blogger to make their content more shareable and findable. We can hope that they'll speak their mind about the content we're creating in our own spaces, or we can open up - liberate the comments - and use our platforms to aggregate and curate the content. findable.


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A Pinteresting Story

Twist Image

Delicious was created by Joshua Schacter in 2003 as the notion of tagging (or labeling) content to make it findable by others begun to take hold. While this would be panacea, the truth is that what makes something social is simply its ability to be as findable and shareable as possible (strong engagement and conversation can only happen after the other stuff has been mastered). That Facebook IPO.

A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer Social

Organic posting on Unsplash As you might have seen, many brands are uploading their own curated photos to Unsplash, contributing great, free photography to the Unsplash system. Remarkable brands are more than a logo. They are a collection of images and feelings and connections.