Sprout Social

FEBRUARY 22, 2024

Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. Key features: Influencer analysis Fake influencer tool Influencer comparisons Influencer lookalike audiences Engagement rate calculator CPM calculator Engagement metrics 6. Creator.co

ROI 102

ROI Analytics Influencer Campaign 102

Buffer Social

JULY 25, 2019

Case in point: sentiment. Sentiment graph from Brand Grader. Sentiment falls into macro. It’s taking all the social conversations in aggregate and looking at the overall tone of them. Sentiment — Are people talking positively or negatively about your brand? Are they positive?

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Buzz Marketing for Technology

FEBRUARY 9, 2011

I am going to give you a short synopsis of each firm taken directly from the notes I took during my conversations with them and I broke them up into 5 categories: Free monitoring services, Paid monitoring services, Sentiment based analytics, Aggregators of aggregators, and Beyond sentiment analytics firms.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275