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KMWorld.com: What are people searching for and where are they looking?

Buzz Marketing for Technology

KMWorld Magazine. EContent Magazine. They were distributed fairly evenly by company size and across industry, education and government sectors. They will go to a colleague (8 percent) before they try the company intranet. Benefits manual for my insurance company. Subscribe to KMWorld. KMWorld NewsLinks. Web Events.

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Content Is Everywhere - The Changing Tide Of The Internet

Twist Image

I've had the pleasure of meeting Armstrong on many occasions and knew that when he took on the helm at AOL, things would change. You can see by AOL's performance and some of the media punditry that this is a company in transition. Too many people counted AOL (and him) out. " The new publisher. Is the model perfect? you name it).

Content 111
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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

What was eye-opening to me was the perspective of the substantial number of representatives from the public sector present at the meeting. Meetings, training courses, presentations and other group activities are largely a waste of time -- theyre badly managed and often unnecessary, but we participate because were told we have to.

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How to Strategize Your Annual Content Calendar Without Going Crazy

Convince & Convert

Magazines are arguably one of the first publications to rock content calendars. Their content calendars do this traditionally to help their customers (marketers) know how to connect their advertisements into the big picture of each magazine issue. When are there specific events in your industry, region, or company?

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

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The Bamboo Project Blog

Buzz Marketing for Technology

The same thing can happen in meetings and as part of daily work. Companies that didnâ??t The investment these companies will make in blogs, social networks, and communities will â??stimulate Week 4-- Aggregators and RSS Feeds. Theres huge learning power in that. t use these tools grew engagement by a mere 1%. (An

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Marketing Marvels – Build Remarkable Content Marketing Hubs with Uberflip

Convince & Convert

And speaking of today’s guest, I’m super, super excited to have here on Marketing Marvels, episode two, my good friend Hana Abaza, who is the marketing genius for one of my very favorite companies, Uberflip. We use it a lot at Convince & Convert, for our own company and also for our clients, and I’m fired up about it.