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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Cost-Per-Thousand Impressions (CPM): Also called cost per mille, the aggregate cost for one thousand impressions, calculated by dividing the amount spent by the number of impressions and then multiplying by 1000. Cost-Per-Click (CPC): The aggregate cost of each click within a campaign.

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22 Best Places for Finding Content to Share on Social Media

Social Media Strategies Summit

Content Tool for Social Media – Feedly. The news aggregator app, Feedly , is not just a great place to find material but also a great place to keep it organized. The Feedly app is available for iOS and Android, making it easy to find content on the go. Leverage Other Companies’ Content.

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Facebook Dynamic Formats and Ad Creative

Jon Loomer

Facebook has released an advertising feature for e-commerce companies that allows them to show different formats and creative to people based on what they’re most likely to respond to. There is aggregate reporting only. It’s called Facebook Dynamic Formats and Ad Creative. What Is Dynamic Formats and Ad Creative?

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On The Death Of Google Reader

Waxing UnLyrical

Really, that’s what any good company does; cut the dead weight. As I said in that back and forth, I have imported all of my Google Reader stuff into Feedly, but … as opposed to what my buddy Nathan Burgess said about this being the first nail in the coffin for Google, I’ll propose a different coffin.

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5 Social Networks That Are Alternatives to Twitter (Plus, What You Need to Know)

Buffer Social

Meta’s chief product officer Chris Cox reportedly shared with employees that the company’s goal for the app was “safety, ease of use, reliability” and making sure that creators have a “stable place to build and grow their audiences.” Flipboard has created curated Feeds for different categories.

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The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

From reading content on blogs and news sites to seeing which of your friends had recently made changes on Bebo , we’ve been accustomed to seeing data aggregated vertically for as long as I can remember. The News Feed is outdated and stories are becoming the default for content consumption. Why Stories are the new News Feed.

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4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

It’s a big reason why so many company blogs and social media accounts are abandoned. Content Aggregators: As you monitor the web, you will find favorite sources that publish relevant content all the time. There are a number of good aggregators on the web. Bonus Tip: Before deciding on an aggregator, check out its mobile app.