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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. Read on for all the key takeaways: Overcoming Common Higher Ed Collaboration Challenges. Her solution?

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Research Group Makes Music with ETs

The Realtime Report

The team used electronic devices such as ham radios, theremins, MIDI triggers, Plant Wave devices, specially designed phone apps, electrodes, old tube TV’s and even lie detectors. The group of eight musicians, scientists and artists listened for eight weeks creating one of the first ever musical collaborations between ET’s and humans.

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The case for better social media technology in 2024

Sprout Social

These leaders say they use social media data for: Customer service (62%) Brand awareness (60%) Market insights (53%) From sophisticated data analysis to advanced customer care capabilities, social teams and business leaders have come to rely on social media tools.

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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Brand Love is also the social team’s primary OKR.

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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? The more data you can gather, too. The reality?

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Demonstrating the value of social to your CFO

Sprout Social

Here are five ways to build a collaborative, trusting partnership. Understand your business goals The first step is to understand how your marketing plan, strategies and teams ultimately support the business plan. This is also another opportunity to demonstrate the power of social data and social listening.

ROI 94
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What not to do on social media in 2021

Sprout Social

Social marketers Bre Schneider , Christina Olivarez and Olivia Jepson share the social media tips and tricks they’re embracing to put data first and reclaim their time. Too many posts can come off as spammy to your audience, and the need to create can quickly burn out your social team. Don’t keep your data to yourself.