Jon Loomer

FEBRUARY 1, 2022

Aggregated Event Measurement and Performance. When iOS 14+ changes went into effect, the primary focus was on Aggregated Event Measurement. This completely changes my evaluation of campaigns. This is the protocol that Facebook uses for handling attribution related to users who have opted out of the ATT prompt.

Facebook 206

Facebook Aggregator Eventful URL 206

Jon Loomer

JANUARY 26, 2021

The result is that any conversion data sent from iOS apps will be… Restricted: No defined attribution window; maximum of one ad account, 9 campaigns, and 5 ad sets with the same optimization for app install. Aggregated: Details from lift measurement and demographic breakdowns will be unavailable. Aggregated Event Management.

Aggregator 212

Aggregator Facebook Apple Training 212

Jon Loomer

MARCH 27, 2022

A quick refresher on Aggregated Event Measurement, ranked and unranked events, related to iOS 14+ changes… When an iOS user opts out of tracking, only that user’s highest-ranked event will be reported (no change to reporting for an iOS user who opts-in). And there, of course, is the potential issue. Ranked and Unranked Events.

Eventful 203

Eventful Report Facebook Aggregator 203

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. As a result, it makes sense to introduce the new MINI with a campaign that’s dedicated to answering their questions in an educational and fun way. Video was a good medium for bringing this campaign to life.

Campaign 144

Campaign Features Video Case Study 144

Sprout Social

APRIL 25, 2023

With these powerful insights, you can validate assumptions about your audience, start creating more targeted a/b testing, refine your current audience profiles and aggregate audience data across profiles. You can also explore how your Facebook ad campaign performed with your different audience types, which we will explain in the next section.

Facebook 115

Facebook How To Aggregator Metrics 115

Sprout Social

JANUARY 11, 2024

Here’s what these insights look like on our dashboard: This snapshot measures the impact of your actions—whether a new product launch, a marketing campaign or a change in customer service approach. Also aggregate trend and agent-level insights to get a direct measure of how well your brand resonates with your audience.

Brands 110

Brands How To Sentiment Metrics 110

Ignite Social Media

JANUARY 30, 2017

To get started, there are a variety of ways to run a UGC social media campaign for your brand. This blog post will highlight key questions to answer as you are crafting the perfect campaign. It is also important that your hashtag is unique to your campaign, so that you are only pulling in content that is relevant.

UGC 60

UGC Campaign Social Media Bazaarvoice 60

Jon Loomer

DECEMBER 20, 2021

I like to pull in information like the campaign name, placement, and ad name. I set up URL parameters to automatically pull the name of the campaign and ad (among other info) into URL parameters. To access this information in Google Analytics using Universal Analytics, go to Acquisition > Campaigns > All Campaigns.

URL 204

URL Examples Facebook Analytics 204

Ignite Social Media

JANUARY 21, 2021

Additionally, aggregated data will not include the ability to breakdown data by demographic. As is typical with these big platform changes, benchmarks from previous campaigns will not be as relevant a comparison when looking at the performance of campaigns executed after the iOS 14 implementation.

Advertising 180

Advertising Facebook Policies API 180

Jon Loomer

NOVEMBER 1, 2022

Aggregated Event Measurement should still find many of your prioritized events. You may be able to uncover more conversions just in time for your holiday campaigns. One major change was the move to an Attribution Setting (for both optimization and reporting) and the removal of 28-day click. What You Should Do.

Privacy 207

Privacy Advertising Aggregator Report 207

Jon Loomer

FEBRUARY 15, 2023

The way I do it so that it includes all pages where this event is fired looks like this… If you can, add it as one of your eight ranked events in Aggregated Event Measurement. To do that, create an Engagement campaign. The easy solution is to create a custom conversion that maps to that custom event.

Eventful 179

Eventful Aggregator Google Conversation 179

Jon Loomer

MAY 3, 2022

There was no access to how long people listened, how many listeners you had in aggregate, or the number of subscribers. Campaigns Made for Facebook Podcasts. Imagine creating a campaign with the objective of promoting your Facebook Podcast. No advertising. You couldn’t build your subscribers with ads.

Facebook 204

Facebook RSS Aggregator Mobile 204

Social Media Strategies Summit

JUNE 3, 2022

Please describe one of your institution or organization’s social media campaigns that makes you proud. We use social media aggregation software to compose, schedule, and publish posts. I am not a numbers person at all, so I work best when I can work alongside someone who is. Excel sheets make me sad. Time management!

Newsletter 219

Newsletter Project Aggregator Team 219

Jon Loomer

FEBRUARY 13, 2023

Quick Tip: You may want to rank these events in your top eight for Aggregated Event Measurement if you have room. Create an Engagement campaign. If that’s the case for you, create a custom conversion that maps to the custom event. Now you should be able to add your custom conversion to your report as a new column.

Eventful 184

Eventful Aggregator Widget Conversation 184

Pixlee

JUNE 23, 2020

Social hubs gather all your content from different social networks, aggregate it, and display it in one place. Social hubs help support your overall sales funnel when featured on your website, but they can also be used as a more targeted asset for contests, campaigns, and events. Breckenridge Resort Chamber. How to Create a Social Hub.

Brands 77

Brands Aggregator Curation UGC 77

The Realtime Report

AUGUST 10, 2020

Some marketing campaigns have been incredibly effective in generating returns, such as Nike’s “Just Do It” campaign. In 1988, when Nike first launched the campaign, sales were around $800 million, and Reebok was outselling them. Ten years into the campaign and Nike’s sales exceeded $9 billion.

How To 103

How To Marketing Aggregator Affiliate marketing 103

agora pulse

JANUARY 6, 2021

Respond immediately to anything simple—like a meeting request—or anything urgent—like a campaign update. Check Paid Social Campaigns. Start by checking the performance of any paid social campaigns you’re running. Start by reviewing branded or campaign hashtags, and respond to or assign important items as necessary.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Jon Loomer

OCTOBER 29, 2021

So, how this campaign is structured is pretty complex. Topics that are on my list to cover: How I’m Optimizing the Campaign. ” Then click “Refine by” and select “Aggregated Value.” In addition to rewarding and incentivizing engagement, I want to test how small an audience can be to reach it.

Facebook 209

Facebook Aggregator Upcoming Engagement 209

Hootsuite

JULY 21, 2022

Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. To find this answer, you’ll need to do a few simple calculations to determine which marketing campaigns benefited your business the most. These could be: Raising brand awareness. Boosting conversions.

ROI 113

ROI HootSuite Cost Campaign 113

Jon Loomer

JANUARY 8, 2020

You recently started a Facebook ads campaign. Understand that this applies to each individual ad set within a campaign. If you have multiple ad sets, the number isn’t aggregated. It’s important to understand this relationship when starting your campaign. Used Campaign Budget Optimization.

Facebook 176

Facebook Campaign Aggregator Advertising 176

Sprout Social

DECEMBER 18, 2018

By working campaign-level paid data from Facebook (including Messenger), Instagram, LinkedIn and Twitter as well as their associated audience networks into one report, you’ll get that time back and a few major benefits. As mentioned earlier, aggregating data is only half the battle. There’s good news though!

Strategy 98

Strategy Aggregator Overview ROI 98

Oktopost

MARCH 20, 2022

By using Themes within your social listening query to layer brands or campaigns, you can understand the share of voice, comparative sentiment, geographical distribution, and more. Social listening is also a great way to analyze how your presence stacks up against competitors and industry leaders.

Conversation 118

Conversation Sentiment B2B Module 118

Sprout Social

APRIL 25, 2024

Social media campaign brief A well-orchestrated social media campaign requires more than just brand consistency. This social media campaign brief template encourages you to incorporate insights from across your organization. Download the template 3. Download the template 4. Get the template 14.

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Sprout Social

JULY 28, 2020

Not only should you follow influencers in your industry on the platform to find emerging trends, but Pinterest regularly aggregates categories of popular content for users based on their searches. Choose to build ad campaigns around brand awareness, traffic or conversions, and you can choose hyper-specific interest targeting for your ads.

Aggregator 121

Aggregator Analytics Trends Upcoming 121

Dave Fleet

JANUARY 26, 2021

Personalized ads, location tracking, facial recognition, smart home devices, data aggregators, COVID-19 contact tracing apps and data breaches have all raised mainstream awareness of privacy issues. Social media issues just scratch the surface. Social media is not homogenous – and it’s not going away.

Privacy 195

Privacy Marketing Data Reputation 195

Techipedia: Tamar Weinberg

MARCH 12, 2015

There are a ton of articles out there about WHY you should work with bloggers, but there isn’t a lot of info about HOW to set up your first campaign from start to finish. I started to embark on a multi-day project of sifting through blogrolls and aggregation sites like Bloglovin. No one was publishing lists of up-and-comers.

Blogger 100

Blogger Influencer Campaign Fashion 100

Webbiquity SMM

FEBRUARY 14, 2020

This includes knowledge or social media advertising, social media management, and social media aggregator techniques, as well as the most popular tools used to monitor, design, and manage social media marketing campaigns. Fortunately, the information you’ll need is easy to find. Online resources are abundant, paid and free.

Skills 165

Skills Social Media Social Media Management How To 165

Jon Loomer

OCTOBER 19, 2020

Business Manager roles include: Manage campaigns. You can choose whether a partner can view aggregated insights for a line of business. Manage page (admin access). By default, these roles are off for employees, but you can toggle any of them on. You can also assign ad account roles. View performance. Manage Creative Hub mockups.

System 201

System Facebook API Aggregator 201

agora pulse

JULY 17, 2020

For example, you might need to prepare quarterly summaries for upper management or create campaign reports for specific initiatives. However, if you’re concentrating on a specific campaign, you’ll only want to highlight select platforms. Then mention your ideas for meeting those KPIs during the next term or campaign.

Report 147

Report Social Media Metrics Aggregator 147

Sprout Social

JANUARY 21, 2021

In this guide, we’ll highlight how to use social listening for marketing messaging to make sure your campaigns resonate in 2021 and beyond. Rolling out the same campaigns and promotions with identical marketing messages is lazy at best. Uncover new opportunities to optimize your marketing campaigns.

Sentiment 135

Sentiment How To Marketing Analysis 135

agora pulse

MARCH 25, 2020

Check other social media automation systems like Triberr, Viral Content Bee, Quuu, and other reciprocal sharing systems or RSS Feed aggregators. Crisis Checklist Before Pausing Ad Campaigns. Here is a checklist from Facebook Ad expert Amanda Robinson regarding what you need to consider before pausing any ad campaigns.

Social Media 199

Social Media Social Media Management Issues Team 199

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. Measure campaign effectiveness This is your reality check: Are your tweets hitting the mark or missing the target? What’s the role of analytics in this?

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Sprout Social

JANUARY 12, 2022

Either on-site, social media, Google or third-party review aggregators. Review aggregation sites are crucial for software brands, as is Google search. While big-box brands can generate user-generated content by simply existing, up-and-coming brands need to actively promote their company #hashtags and customer photo campaigns.

Conversation 137

Conversation Review Marketing How To 137

agora pulse

MAY 31, 2018

To make this easier, Facebook is getting rid of these metrics because they aren’t useful for iterating campaign efforts toward success. Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. We’ll miss you, Canvas Component Time Percentage. Technologically Difficult to Track.

Metrics 87

Metrics Facebook Aggregator Report 87

agora pulse

MAY 31, 2018

To make this easier, Facebook is getting rid of these metrics because they aren’t useful for iterating campaign efforts toward success. Actions (as an aggregate metric). The Actions metric helped you track these results as an aggregate. We’ll miss you, Canvas Component Time Percentage. Technologically Difficult to Track.

Metrics 87

Metrics Facebook Aggregator Report 87

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social Media Metrics (Grease Monkey) : A plug-in script that soups up your Google analytics to measure social media campaigns.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sprout Social

MARCH 19, 2024

The bank can use AI-driven sentiment analysis to dive deep into customer feedback, collected through social media listening campaigns. Next, learn how marketers are leveraging AI in marketing to generate content, automate operations and create powerful campaigns.

Sentiment 112

Sentiment Banking Patterns Hotels 112