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How to measure brand awareness

Sprout Social

Loyal customers don’t just buy your products—they become brand advocates. Sprout’s Customer Feedback Report aggregates all customer satisfaction ratings collected via X (formerly known as Twitter), Instagram and Facebook Feedback survey responses.

Brands 107
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Brand experience: Why it matters and how to build one that works

Sprout Social

Your audience’s reaction to your brand, or their brand experience feedback, helps you gain insights into their preferences and motivations, and predict future buying behaviors. In addition, you’ll need to know your target audience’s purchase motivations, buying behavior and opinions on competing brands.

Brands 110
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Contagion, Social Media, and Why Things Catch On

Convince & Convert

The RSS feed is: [link]. How does it shape everything, from the products we buy to the services that we use to the behaviors we engage in? Students who are not already on Twitter are to join it and build up a follower base, tracking who looks at their tweets, etc. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

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How friendfeed Can Teach You About Your Friends

Techipedia: Tamar Weinberg

That is, of course, if your friends are using Twitter. Since FriendFeed aggregates numerous social networks, it can give you a lot more information about its users, especially with regards to how and when they engage with online content. You never know until you check out their feed. What can you learn about me?

Plaxo 103
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Socialnomics Book Review | jasonyormark.com

Jason Yormark

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

Review 209
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5 Social Networks That Are Alternatives to Twitter (Plus, What You Need to Know)

Buffer Social

Ever since Twitter’s ownership changed in late 2022, several apps have sprung up offering to be alternatives with varying degrees of popularity. It’s based on an open-source, “federated” concept, where different servers use the same protocol to speak to each other and share content to one feed.

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Turn the Tables on Social Media with NutshellMail | Email.

Convince & Convert

You run over to check your Twitter account. Twitter Without the Hassle Want to know who has signed up to follow you on Twitter today? You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results.