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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader. Google Blog search.

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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

Google Alerts With Google Alerts , you can set up email notifications when specific keywords or phrases are mentioned online. Basic brand monitoring allows you to stay informed about online mentions. Keyhole This tool aggregates user-generated content from various platforms to provide a comprehensive overview.

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Content is under scrutiny? It’s about time.

Direct Marketing Observations

. . . . . . . . Creation, curation and aggregation. What I have a problem with is the type of content creation we run across when doing brand monitoring work for clients. I’m using Google search results as the prime example here. For a lot of us Google is part of our everyday lives. I get that.

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We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. They were simply aggregating content from around the web and pushing it through their Twitter stream. You get the point. They werent interacting with anyone. They werent saying anything.

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Social technologies make syndication and aggregation simple. You can easily kill multiple birds with one stone - automate your blog posts out on Twitter, which in turn sends your tweets to Facebook - but its important to not overdo it and run the risk of becoming a robot.

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What Is Newsjacking?

Keyhole.co

One common example is when you are a company that focuses on search engine optimization (SEO) and you have heard that Google (a big company) recently broke the news that they will have a significant update that most people are anticipating. Some of the most common news aggregators are Digg.com and Flipboard.

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Top Emplifi Alternatives For Marketers And Social Media Agencies

Keyhole.co

Keyhole is a real-time social media analytical tool that can help you monitor your social media metrics and share actionable data points with the stakeholders. Whatever your social media marketing scope is, Emplifi alternative Keyhole can monitor it. To know more, sign up for a demo.