Remove Aggregator Remove Brand Monitoring Remove Conversation Remove Marketing
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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader. Blogdigger.

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Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

Understanding social listening At its core, social listening is a strategic approach to monitoring and analyzing digital and online conversations on different social media platforms to get useful insights into customer sentiments, trends, and discussions related to a brand, industry, or specific topics.

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. Keyhole helps brands learn their impact online.

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We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. They were simply aggregating content from around the web and pushing it through their Twitter stream. You get the point. They werent interacting with anyone. They werent saying anything.

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Social technologies make syndication and aggregation simple. People log on to Facebook to interact with their friends and brands, NOT to be bombarded with with your conversations on another platform that dont apply to them. Im sure you wouldnt post a tweet stream or conversation as your status update. View an alternate.

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What Is Newsjacking?

Keyhole.co

Although news sounds vague, for marketers, it is a specific approach to leverage when they want to promote or publicize a product, an event, or their business in general. Since news is common and universal information that most people access, it is a good instrument to utilize to make noise about who you are as a brand.

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Social listening: Your launchpad to success on social media

Sprout Social

But what about listening to your brand’s audience? Consumer conversations are more transparent than ever in the age of social media. Which types of marketing messages really resonate. Brands are often guessing and not listening. . The end result is a more meaningful and effective social media marketing strategy. .