article thumbnail

Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

This blog post is the second in the 2 part series on brand monitoring. In case you missed the first blog post, here is the link: Monitor Your Brand Online. In order to make things easy you should fiirst create a place that will aggregate all your monitoring results like an RSS reader. Blogdigger.

TweetBeep 267
article thumbnail

Social Listening Vs. Social Monitoring: What’s The Difference?

Keyhole.co

Understanding social listening At its core, social listening is a strategic approach to monitoring and analyzing digital and online conversations on different social media platforms to get useful insights into customer sentiments, trends, and discussions related to a brand, industry, or specific topics.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

We Interrupt This Lifecast: Syndication Overload (Part 2)

Firebelly

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. They were simply aggregating content from around the web and pushing it through their Twitter stream. You get the point. They werent interacting with anyone. They werent saying anything.

article thumbnail

5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Implementing social listening tactic Social listening involves monitoring digital conversations to understand what customers say about a brand and its industry online. It goes beyond just monitoring social media platforms for brand mentions and hashtags. Monitor your branded hashtags on Keyhole 4.

article thumbnail

We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

Social technologies make syndication and aggregation simple. People log on to Facebook to interact with their friends and brands, NOT to be bombarded with with your conversations on another platform that dont apply to them. Im sure you wouldnt post a tweet stream or conversation as your status update.

article thumbnail

Social listening: Your launchpad to success on social media

Sprout Social

But what about listening to your brand’s audience? Consumer conversations are more transparent than ever in the age of social media. Brands are often guessing and not listening. . Through strategic social listening, brands can analyze customer conversations at scale. The problem? What is social listening?

article thumbnail

What Is Newsjacking?

Keyhole.co

It is a strategy that advertises products or businesses through marketing campaigns merged with conversations about trends, recent events, and news from all over the globe. These so-called news aggregators can appear from different software, applications, platforms, or websites. See what your competitors are up to with Keyhole 5.