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What Is an API & Why Does It Matter for Social Media?

Sprout Social

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface. APIs operate on an agreement of inputs and outputs.

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How Groupon Integrates Social Media and Customer Experience

Convince & Convert

Paul’s team uses Sprinklr to manage their social content across platforms and across countries. They send out between 2,500 and 3,000 posts per week and have 174 Twitter handle s for specific localities. Sony is also aggregating information in the app about the different teams and other relevant tidbits related to the World Cup.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

As social media grew in popularity, lengthy URLs began to present a problem. When Twitter launched, messages were limited to 140 characters. If you’re working on a platform with a restricted character limit like Twitter, then it makes sense to shorten the URL and use the available characters for your message. TinyCC.com.

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How to Fight For More Social Media Resources In Your Company

Convince & Convert

Social media and the rise of self-serve content requires that we actually attempt to fulfill the decades-old promise of 1:1 marketing – winning hearts and minds a few at a time with unprecedented relevancy and transparency and humanization and speed. The Social Media People Problem. And that takes time.

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Twitter: @Anywhere announcement

Laurel Papworth

Twitter just announced @anywhere platform – notice who is missing? Anyway here’s my thoughts, right after the Twitter blog/press release : Monday, March 15, 2010. When we designed Twitter, we took a different approach—we didn’t require a relationship model like that of a social network. I’m assuming it.

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The Many Ways To Link Your Social Accounts

Small Business Mavericks

It didn’t take long for some people to figure out early on in social media marketing circles to link up their social media accounts.That is, whatever you post to one automatically posts to another. There are good reasons why you shouldn’t post the same information to each of your social media streams.

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How to Use Twitter to Generate Writing Ideas

Kikolani

Twitter can be a very valuable tool when it comes to generating writing ideas, if you know how to use it. Here are some ways to come up with content topics using Twitter. So how do you find the experts in a niche on Twitter? Check out Twitter directories such as Twellow and WeFollow. Twitter Advanced Search Results.

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