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Create a Facebook Ads Audience Based on Event Frequency

Jon Loomer

One way to do this is by creating an audience based on event frequency. In this post, we’ll walk through how to isolate your audience based on the frequency of events executed. But, I’ll also give you the tools to dig deeper and create audiences based on event parameters. Select an Event.

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Facebook Ads and the Impact of iOS 14

Jon Loomer

In order to receive any app conversion data, Facebook is adopting Apple’s SKAdnetwork API. Aggregated: Details from lift measurement and demographic breakdowns will be unavailable. Aggregated: Details from lift measurement and demographic breakdowns will be unavailable. Aggregated Event Management.

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How Appleā€™s iOS 14 Update Will Impact Facebook Advertising

Ignite Social Media

After the policy rollout, advertisers will only be able to optimize and report on up to eight (8) events per domain. When a user opts-in, Facebook will report on up to eight events, while if a user opts out, only one event will be reported. . As only the highest-prioritized completed event will be reported (e.g.,

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Facebook Business Manager Users: People, Partners, and System Users

Jon Loomer

You can assign roles related to offline event sets. Offline event set roles include: Upload offline conversions. View offline event set. Manage offline event set (admin access). You can choose whether a partner can view aggregated insights for a line of business. Assign ad accounts. System User.

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Facebook Business Manager Users: People, Partners, and System Users

Jon Loomer

You can assign roles related to offline event sets. Offline event set roles include: Upload offline conversions. View offline event set. Manage offline event set (admin access). You can choose whether a partner can view aggregated insights for a line of business. Assign ad accounts. System User.

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Sneak Peek into Facebook Audience Insights Beta

Ignite Social Media

Facebook recently made an exciting announcement for marketers. Facebook Audience Insights API is currently in Beta test with limited partners, as one of those partners, Ignite is going to give you an inside look at what is to come. Behaviors include everything from life events, payment and device preferences, and retail spending.

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How Groupon Integrates Social Media and Customer Experience

Convince & Convert

The idea was to make sure that Groupon, across all markets, was operating on the same set of principles and strategy. Nick says, “It’s truly connecting the world in a social space all tied back to this one event.” It’s a one-stop shop for everything a World Cup fan needs. Author and scientist Ray Kurzweil.