What Is an API & Why Does It Matter for Social Media?

Sprout Social

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface.

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Twubs Offers New API-Compliant Twitter Chat Tools

SocialFish

For those of you looking for a better way to manage your Twitter chats, Twubs.com just released some new free tools that are also API compliant. According to Ferraro, the company designed its tools simple interface for both novice and more experienced Twitter users.

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A Walk Through Twitter’s Walled Garden

The Realtime Report

Ever since Twitter picked a business model based on advertising, the company has been emphasizing the importance of creating a “consistent experience” for Twitter users. A Technology , um, Media Company In The Media Business. .

How to Fight For More Social Media Resources In Your Company

Convince & Convert

Even adorned with the latest and greatest social media management software and automation and workflow and APIs and the entire chorus line of digital marketing shiny objects, actual human beings in your company need to be at those controls.

Twitter: @Anywhere announcement

Laurel Papworth

Keeping things open meant you could browse our site to read tweets from friends, celebrities, companies, media outlets, fictional characters, and more. Rather than implementing APIs, site owners need only drop in a few lines of javascript.

Is Your Executive on Twitter?

Koka Sexton

I got a message today about a website that shows the Tweets from some of the executives of the largest companies in America. ExecTweet has tapped the Twitter API to give you a peak into what corporate America is doing.

Facebook Changes Hitting Monitoring Platforms

Net-Savvy Executive

The search functions of the API that developers use to monitor public posts in Facebook are going away at the end of April, and the notices and workarounds are going out to customers now. of Facebook''s Graph API (optional until April 30).

Breaking: Demographic Analysis of Your Instagram Audiences Is Now Possible

SocialFish

All statistics are aggregated to protect individual privacy. Demographics Pro has just launched their new Instagram analytics tool. Unlike other analytics tools, this one provides deep demographics (see my bold below) – not just number of followers and basic engagement metrics.

10 of the Best Customer Data Platforms to Power Cross-Channel Marketing

Oktopost

DPMs are usually used to aggregate or pool third-party data into a single point and leverage that data for better messaging, targeting, etc. But are CDPs for B2B companies, too? In fact, CDPs have tremendous potential for B2B companies.

Breaking: Demographic Analysis of Your Instagram Audiences Is Now Possible

SocialFish

All statistics are aggregated to protect individual privacy. Demographics Pro has just launched their new Instagram analytics tool. Unlike other analytics tools, this one provides deep demographics (see my bold below) – not just number of followers and basic engagement metrics.

3 Ways Google Search is impacted by #SocialMedia & #GooglePlus

Laurel Papworth

The Green boxes are aggregators and directories. You can see Bought Attention, You can see Aggregators, you can see Plumbers with Google Plus Pages – where are the other plumbers? The Green boxes are aggregators and directories.

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Social Media Monitoring: Bespoke, Tailored, or Off the Rack?

Net-Savvy Executive

A recent article points out that some companies are going for something much more customized to their needs. Oracle Endeca Discovery handles data discovery and search analytics, WiseWindow and DataSift aggregate social data, and Lexalytics analyzes sentiment.

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Identify sudden changes in the discussion volume to protect your company image.

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Moving From Back Pats to Business, Social CRM Is For Real

Convince & Convert

Indeed, smart companies track social media’s impact on desirable behaviors such as lead generation, repeat website visits, and even corollation-derived ROI. But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data.

Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

I tried to go a layer or two deeper than some of the major analyst firms as well so you get a broader spectrum companies that would include some of the smaller firms that normally don’t get mentioned. Which sounded like Social CRM meets Systems Integration company to me.

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

This is because when people check out the profiles and content of your employees, they will also check out the company they work for and the products they offer. Another big benefit of using an employee advocacy tool is that it helps employees feel more invested to their companies.

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

This is because when people check out the profiles and content of your employees, they will also check out the company they work for and the products they offer. Another big benefit of using an employee advocacy tool is that it helps employees feel more invested to their companies.

How Groupon Integrates Social Media and Customer Experience

Convince & Convert

PaulMatson Tweet This One Playbook for All Groupon started as a local company that became global almost overnight , and this is baked right in to the culture. ” Paul structures his team carefully to ensure Groupon is able to engage on a local level as a global company.

Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

A: After an aggregate of 9 years at Microsoft, being the CMO of a $100M dollar digital agency, and a writer, I wanted to get back to my roots in terms of “building” something that had huge customer promise and could make a dent in reality as we know it.

Social Media Revenue: Huffington Post TechCrunch Valuations

Laurel Papworth

Business: An online newspaper/news aggregator and group blog. The company has proven to be more than adept at balancing reporting the news with growing visitors and pageviews. API Widget Economy: Social Media Business Podcast (11).

#DigitalPR Twitter Chat with Katie Paine

Proactive Report

I think Don would be disappointed that so few companies are doing it, but it is starting to happen. Q1a: Do you have any numbers on how many companies are doing it now? Q2: This report from the API says that most news outlets are measuring the wrong things about their content.

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#DigitalPR Twitter Chat with Katie Paine

Proactive Report

I think Don would be disappointed that so few companies are doing it, but it is starting to happen. Q1a: Do you have any numbers on how many companies are doing it now? Q2: This report from the API says that most news outlets are measuring the wrong things about their content.

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70+ Resources on How to Start a WordPress Blog

Kikolani

First a list of sites where you can create a blog online, on another company’s site (even if you use your own domain): WordPress.com (hosted WordPress; in contrast, we will be discussing installing your own WordPress); Blogger.com ; Tumblr.com (discussed a bit, above); and.

Paywall for News.com and Online Community Social Media

Laurel Papworth

But I accept at face -value the argument that News.com is being impartial, and aggregating opinions. Media companies have been known to enforce copyright on original source content – suing the original person who posted the original story online and having it removed.

The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

They could be saying something positive or negative about your company. Radian 6 covers over 150 million sources ranging from blogs, forums, Facebook public API, Twitter, and photo and video sharing sites. For a large company, there is far too much to do this manually.

Social Pros 26 – Richard Owen, Satmetrix

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Not only Eric’s company Argyle Social, but our friends at Infusionsoft.

eLearning & Deliberative Moments: The present and future of Personal Learning Environments (PLE)

Buzz Marketing for Technology

Towards a Definition The following definition is intended to introduce the general nature of PLEs: a Personal Learning Environment is a facility for an individual to access, aggregate, configure and manipulate digital artefacts of their ongoing learning experiences. APIs ) available.

6 Ways to Filter Your RSS Feeds - ReadWriteWeb

Buzz Marketing for Technology

But since, the company has shifted gears and now offers Blastfeed as an enterprise filtering solution. I recently did an article on my blog illustrating a practical example of how Pipes was used to aggregate feeds from job boards to get the most qualified results for freelance web design and contract work. By the way, Gregarius is a PHP/Mysql RSS/RDF/ATOM feed aggregator licensed under the GPL. aggregators. ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk.

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Be it MySpace or Facebook or whatever network works for your target demographic, companies and individuals interested in maintaining their personal brand need to establish and maintain a presence on social networks - especially if youre looking to connect with the younger crowd. aggregators.

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Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

Weve written about a number of companies that employ crowdsourcing to produce their product or service here on ReadWriteWeb, but in this post well specifically look at companies that allow you to leverage the crowd to get something done. The official definition of crowdsourcing from Jeff Howe, is "the act of a company or institution taking a function once performed by employees and outsourcing it to an undefined (and generally large) network of people in the form of an open call."

No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. Look what Fast Company did. Reply Kwame July 9, 2010 at 5:32 pm Yea, I read something about Fast Company’s influence project on ConversationAgent.com.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. On the ROI front, Swix CEO Scott Lake ( @scottica ) told me that the company puts as much emphasis on tracking the “I&# as they do the “R&#. Mr. Lake believe that access will be granted however, allowing his company to deliver a whole suite of new Facebook data points into the Swix system.

Social Pros 21 – Joe Stupp, Chipotle

Convince & Convert

Read on for insights from Joe and our Social Media Stat of the Week ( this week : only 33% of people on social networking sites follow a company or a brand on social media sites). Thanks of course to Jill’s company Argyle Social for being the presenting sponsor of Social Pros.

An Open Letter to Facebook

Techipedia: Tamar Weinberg

But let’s just say that the main admin of a big brand’s page or other type of page leaves the company on bad terms and defaces or even removes the Facebook Page. I HAVE to respond on behalf of the company, even though I’m not at all affiliated with the company anymore.

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Metrics like aggregate daily comments and likes per page and per post, and things like that.

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Metrics like aggregate daily comments and likes per page and per post, and things like that.

Social Search at LinkedIn Beats Google - ReadWriteWeb

Buzz Marketing for Technology

I use it, have my "100% profile", nice network developed which helps me stay peripherally connected with colleagues who switch companies or move, and use "Questions" occasionally with good response. This is the reason why they have been so conservative making an API available as this is where the value of their business resides. WeCanDo.BIZ encourages members to create a web business card rather than resume, and other people can locate them based on what their companies does.

Confessions and Reflections of a [Former] Digg Addict

Techipedia: Tamar Weinberg

I also have doubts that blocking the submitter data would even work, because of the API. I eager to see some Mixx functionalities especially the groups that can really reshape the Digg frontpage and push usability up for users… ok maybe marketing companies pushing for digg frontpage won’t be happy, but hey its a community, there’ll be always good opportunity, just gonna change the approach. Why is Digg allowing third-party sites to aggregate the statistics?

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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. The Social Networking Guide for Newbies (Fast Company): Social networking is much like networking in the real world. Definitive List of Video Aggregator Sites (SEO Space): There are a lot of video sites beyond YouTube.

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. One of the reasons companies continue to put a lot of emphasis on their websites while still maintaining a robust Facebook page is that Facebook couldn’t do all the things a website can do. A company rang me recently to say that Google black listed them.