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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Dive in below for a full list and definitions of available TikTok analytics.

Analytics 154
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How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

Benchmarking your Facebook ad performance will depend on your industry and campaign objective. Looking at metrics like CPC and CPM will tell you if your ads are performing well. Another campaign portion to look at is the objectives section. Get inspired by these ad campaigns. Running ads can be overwhelming. Scheduling.

Facebook 121
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Server Melting Traffic Generation Methods

Kikolani

If you’re anything like me (a traffic addict), you too follow your Google Analytics religously, in hopes of waking up one morning, to see that you have reached a new “traffic goal.” When you go to setting up you FB Ad campaigns, you’ll have the option to choose from either CPC or CPM.

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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Whether your team is presenting your monthly report to you or you’re planning your next big campaign, it’s essential to understand both the meaning of and difference between Key Performance Indicators (commonly referred to as KPIs) and how these metrics align with your overall business objectives. CPL CPA CPC ROAS.

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Who’s Driving the Data Movement? Social Media Managers

Buffer Social

Social media analytics dashboard from Buffer Analyze. When do you launch a marketing campaign? You can look at historic data to see when campaigns were most successful in the past and which trending topics and calendar events are on the horizon. It is data based on how people are literally responding to you. Are they positive?

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Social Pros 12 – Derek Halpern, Social Triggers

Convince & Convert

Read on for insights from Derek, and Eric’s Social Media Stat of the Week (this week: for Facebook advertising, CPM rates are up 41%, CPC rates are up 23%). It boggles my mind how the social agency can’t do some things because some other agency has access to Google Analytics, or some other agency does the email. Listen Now.

CPM 118
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The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Buffer Social

As part of our State of Social Media 2016 campaign , we’ve scoured Product Hunt for the latest trending social media tools and created a list of 21 products for marketers and teams to try in 2017. Business Analytics. Price: Free or $99/month with advanced analytics. Manage your Facebook & Instagram ad campaigns from Slack.

Tools 40