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How to Create A Linkedin Strategy for B2B Brands

Social Media Strategies Summit

Today, the focus will be on Linkedin and how it can help B2B brands. LinkedIn is a social media platform that is more suitable for professions rather than entertainment, making it rather effective for B2B marketing. Consider the following statistics from LinkedIn: 94% of B2B marketers use LinkedIn for content marketing.

B2B 130
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Why your AdWords Landing Pages Should Match your Brand

Idaconcpts

We spend so much time optimizing our Adwords campaigns, to filter out the searches we do not need, ensure our ads are well-positioned and don’t cost the earth. Adwords landing pages can have much more freedom than pages on your website, as typically you can forgo much of the optimization you do on your main site to appease search engines.

Adwords 132
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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

For this step in the process, we’ll use the Google Adwords Keyword Planner to find sites ranking for similar keywords. Just because Blissy has a LinkedIn profile, that doesn’t mean it’s worth monitoring from the perspective of a B2C brand like Brooklinen — (most) people aren’t going to buy bedding after seeing a LinkedIn post.

Analysis 186
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Things Bloggers Should Know Before Using Google Adwords

ProBlogger

Google Adwords has been the most popular tool for online advertising. Many popular blogs are already using Google Adwords to popularize and monetize the sites. While you might already be using other advertisement platforms, Google Adwords opens new ways to rise to the top. Google Adwords policies to drive traffic.

Adwords 45
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Almost half of Canada’s population, 44 per cent, are on LinkedIn. We also recommended Google AdWords. Eighty-three per cent of Canadians are on Facebook and almost 77 per cent use it daily. YouTube is used by 64 per cent of Canadians and two-thirds of those use it daily. Almost a third of those use it daily.

Marketing 367
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The What, Why, and How of Social Media Data

Oktopost

From conferences to a Google Adwords campaigns, every marketing activity is measurable and quantifiable today. How much revenue has been generated from the LinkedIn posts you sent out …

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How B2B Brands Can Drive More Leads This Year

Webbiquity SMM

Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. LinkedIn’s free company pages are your core presence for connecting with professionals and developing and sharing content for brand awareness. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

B2B 217