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A digital media framework for smart marketing communications

Sherrilynne Starkie

In fact, we’re spending about a half an hour more each day consuming news content. Owned Media is self-published content. Today Owned Media includes digital content, and the central hub is usually the company website. Video content is encouraged because almost 80 per cent of all Internet activity is video consumption.

Marketing 367
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How a social media consultant can help your business

Sherrilynne Starkie

The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. Google Adwords and Analytics certifications are fundamental to online advertising and data insight.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

In fact, we’re spending about a half an hour more each day consuming news content. Owned Media is self-published content. Today Owned Media includes digital content, and the central hub is usually the company website. Video content is encouraged because almost 80 per cent of all Internet activity is video consumption.

Marketing 195
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Revamping Old Content

Small Business Mavericks

Unloads Delicious Kudos To HubPages » Revamping Old Content About once a year or so you should go through your old content and update it. This includes your static content, blog content, and maybe even your social media content. And still other content will need a major overhaul.

Content 156
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10 Steps to Creating Reader-Oriented Blog Content

Kikolani

Reader-oriented blog content writing is simple once you are familiar with the basic building blocks required to draw the reader in and keep them reading. Here are 10 basic steps that will lead any blogger down the desired path to creating compelling content. Set up RSS feeds for Google Search Results for terms that are relevant.

Content 160
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Types Of HTML 5 Content | Small Business Mavericks

Small Business Mavericks

» Types Of HTML 5 Content Since 1998, the widely accepted generation of HTML in use has been HTML 4. One of the more interesting developments is in the categories of content that HTML 5 editors are offering. I see the most potential for HTML 5 being in the embedded and interactive content categories. With Web 2.0

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How to Run YouTube Ad Campaigns That Convert

agora pulse

YouTube Ad campaigns are created and processed through the Google AdWords powerhouse system. Unlike most other platforms, after all, users aren’t just scrolling through a feed and stopping only when something catches their eye. The ad types you choose will depend on the content you want to promote and your specific goals.

YouTube 103