Facebook Ads vs. Google AdWords: Which Is Better for Your Business?
AUGUST 18, 2016
Do Facebook’s changes make Google AdWords a more viable advertising spend? Timing: On Google, your ad is search-related, which means that your potential customer is searching for something specific he or she is ready to buy right now. Facebook’s numerous changes to its algorithm have many marketers scratching their heads. With the social network changing the content users see every few months, every business is scrambling to keep up.