The Top B2B Marketing Trends for 2018 – A Meta-Analysis
Webbiquity SMM
DECEMBER 19, 2017
So whether through native advertising, sponsored content, amplification platforms like Outbrain and nRelate, or paying publishers and influencers directly, more companies will likely be paying for expanded content distribution in 2018. ” — 2018 Trends: B2B Marketing , Edelman. Two others mentioned Instagram (for B2B—really?)
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