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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1.

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Samsung’s Social Media Strategy: Widespread Reach With Curated Content

Keyhole.co

They excel at identifying trends and specifically curating products for different markets and regions. Just like their advertising and marketing campaigns in competitive smartphone markets, Samsung’s marketing strategy online is a pleasure to experience. So, what’s working for Samsung’s social media marketing?

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Facebook Will Hire Journalists to Curate its Coming Dedicated News Section

Social Media Today

Facebook has advertised open positions for a team of journalists which will oversee its coming dedicated news section.

News 167
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Why Human-Curated Content Outstrips Computers Every Time

Convince & Convert

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. This is your music experience, curated. Songza also brings on high-profile curators to create playlists and interact with their listeners.

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Zefr and Meta Extend AI-Powered Brand Suitability Solution to Facebook & Instagram Reels

Bill Hartzer

Capitalizing on the extensive global reach of Reels and the ability to assess brand suitability, advertisers gain access to new avenues for audience engagement, resulting in enhanced overall media efficiency. The goal is to empower all brands to curate the most fitting advertising environments for their target audiences.

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Reddit’s Big Move on Money-Making Features: Here’s What You Need to Know

The Realtime Report

This feature operates with a cost-per-click (CPC) cap in place, ensuring advertisers get the best value for their investment. This move aligns with Reddit’s goal to create a more competitive advertising ecosystem, attracting businesses looking for effective and efficient ways to convert users into customers.

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Great Curation On Farnam Street

Twist Image

This time, I think Farnam Street 's chief, curator and smarty pants, Shane Parrish , can best explain who he is: "My goal is to help you go to bed each night smarter than when you woke up. I could not be a bigger fan of the Farnam Street newsletter , and his curation is stunning. Tags: advertising podcast. business blog.