Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Imagine subscribing to a magazine that was about tennis one month, and about cooking the next month.

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

SEPTEMBER 14, 2010

But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. If you were going to run an ad in a magazine, you would ask about both the psychographics and demographics of the reader so you could target the call to action and message appropriately.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. 2)Social media exposes your privacy 3)Social media resplaces advertising [link] francine hardaway Great list, Jason.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Social Media Strategery

AUGUST 18, 2010

Company promotions and advertisements were broadcast through television, magazines, billboards and the occasional internet banner. Now, fast forward five years and advertising is now found on social media sites such as Facebook, Twitter and YouTube, making everyone’s lives a lot easier. Lauren Vargas Sr. Heroes At the Gov 2.0

Education 135

Education Social Media Gov 2.0 Class 135

Techipedia: Tamar Weinberg

MARCH 12, 2009

In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy. I just think that the *active* cruise community is definitely a bit disappointed.

Brands 133

Brands Message Boards Travel Forums 133

ProBlogger

JUNE 19, 2017

Lastly, if you are in America, in the US, check out our upcoming Dallas event which I will be co-hosting. If people are there because they want to connect with other people who share a similar interest or a similar life situation, it may be harder to sell information but it might be easier to sell them into a membership community.

Blogger 55

Blogger Adsense eBook Affiliate marketing 55

Convince & Convert

MAY 13, 2010

Every company is its own TV station, magazine, and newspaper. Not sure who came up with it originally) Social media changes the relationship between companies and customers from master and servant, to peer to peer. You must fight social media fire with social media water. 18 social media quotes jay baer View more presentations from Jay Baer.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Agencies should also be working with clients on using social media as a market research tool, by surveying fans or creating dedicated, invite-only brand communities that serve as a living focus group. How can I help you?

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

FEBRUARY 23, 2010

Brand communities, contests, most social listening, and non-promotional tweeting fits into this category. Conversely, many blogs are too community-oriented, taking an overly insider approach, given that new research from my friends and clients Compendium Blogware shows that search drives 60%+ of total traffic on 80%+ of corporate blogs.

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

AUGUST 10, 2010

Billions and billions of dollars are spent on advertising. Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. JF : Hyper-targeting. How can those dollars be spent more efficiently by matching products to interests? Customer service?

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

JUNE 3, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Really, Jay? DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] DJ Waldow Jay – I disagree here. How can you not know how to care? It's been 40+ days and they are still doing and saying dumb stuff. Is anyone advising them?

Social Media 156

Social Media Strategy Consultant Social CRM 156

Convince & Convert

AUGUST 31, 2015

Have an upcoming webinar ? Broadcasting upcoming events through email signatures is a smart idea if you’re trying to boost attendance over an extended period of time. Subtly broadcasting an upcoming product release builds buzz and prompts users to click and learn more. Events and User Conferences. Non-Profit Activity.

Content 60

Content Upcoming Real Estate Conference 60

Convince & Convert

AUGUST 18, 2010

Wanting to be at the center of a new way to communicate to customers and prospects is a worthy objective. Angela Connor Author, “18 Rules of Community Engagement&# [link] jaybaer I agree Angela. Does that make sense? “Right&# and “Wrong&# is probably too strident. Frank_Strong This is a great post Jay.

Questions 160

Questions Social Media Consultant Education 160

Webbiquity SMM

SEPTEMBER 10, 2012

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” She was named B2B Magazine’s 2012 Digital Marketer of Year.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Hootsuite

JULY 9, 2019

Whether you’re buying a new mattress or choosing a hotel for your upcoming vacation, It’s easy to get overwhelmed. For instance, Girlfriend Collective athletic wear offers free leggings in exchange for referrals: Likewise, newsletter community Girls’ Night In offers rewards and recognition to members who get their friends signed up.

Strategy 111

Strategy How To Marketing Review 111

Webbiquity SMM

JANUARY 10, 2011

Founder Mark Zuckerberg was TIME magazine’s person of the year , was interviewed on 60 Minutes simultaneously with new features being rolled out on the platform, and had a movie made about him and Facebook’s beginnings. Facebook Advertising Tricks for B2B Marketers by Buzz Marketing for Technology. Related Posts.

Facebook 210

Facebook B2B Privacy MySpace 210

Convince & Convert

MARCH 9, 2010

Somebody’s “strange&# social network is someone else’s potentially thriving customer community. But, if you think it through, many companies could succeed by participating in this community. link] Full [link] [link] Inspired Magazine Are You Taking Social Media Shortcuts? Of course facial hair supply.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. Better yet, let’s just chat at an upcoming industry event instead of scheduling a dedicated meeting. That’s where I try to steer people now.

Products 267

Products Consultant Price Social Media 267

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. And it sounds kind of cool to use for newspapers and magazines.

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

JANUARY 24, 2008

In other words, they don’t give a damn about the community and they seemed to have moved on — perhaps completely. Instead, since they weren’t, we are left to our own devices and seek alternative methods (which are not the right avenues of communication, but what do you do when the proper roads lead you to a dead end?).

Digg 104

Digg Buy StumbleUpon Web 2.0 104

Hootsuite

AUGUST 14, 2023

Generate five unique topics for a magazine article about trends in education. Design five content buckets that can be used to organize the content of a print magazine for an international audience. Develop two training modules that will help new hires at a marketing agency learn about digital advertising tools and concepts.

Products 92

Products Real Estate Tourism Fashion 92

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Run a StumbleUpon Advertising Campaign for Your Blog (Problogger): I’m noticing that a lot more people are running advertising campaigns for their blogs since this article came out. Anatomy of a Viral Sensation (Pronet Advertising): This post by David Chen explores how content can be a viral success.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

AUGUST 25, 2010

August 25th, 2010 |Written By: Jay Baer | View Comments Tweet Today’s post is a collaboration with Clinton Bonner , community connectivity expert, futurist, and blogger at Everything to Everything. The era of the hyper-relevant advertisement is upon us. And that example is just scratching the surface.

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Convince & Convert

JUNE 14, 2012

What he said was, we had to stop confusing social media with social media advertising. In fact, I just gave a webinar today for Social Fresh’s Advanced Facebook Advertising virtual summit thing. It’s advertising, OK? Just because it’s on a social network doesn’t mean it’s not advertising.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Convince & Convert

JUNE 8, 2010

Named One of Arizona’s Top 25 Restaurants by Arizona Highways Magazine, show this message for a discount on an appetizer.&# Immediately, a message popped up on my iPhone saying “since you’re so close, why not visit Tinderbox Kitchen ? How can I help you?

Social Media 128

Social Media Foursquare Consultant Airlines 128

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Reply Christine Taylor December 1, 2009 at 10:22 pm I wasn’t able to get to the ( [link] ) Reply Tamar Weinberg December 1, 2009 at 10:25 pm Christine, it works here – did you go to [link] It will immediately capitalize itself and show you an upcoming event. Tamar is also the author of The New Community Rules (July 2009).

Facebook 279

Facebook How To Applications URL 279

Techipedia: Tamar Weinberg

MARCH 24, 2010

Mark Frauenfelder Mark Frauenfelder is a co-editor of Boing Boing and the editor-in-chief of MAKE Magazine. For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. He currently serves as the community guy at Building 43.

Influencer 278

Influencer How To Press Release Blogger 278

Later

MAY 8, 2019

A fashion-forward Instagram strategy can drive traffic, make sales, and attract a loyal community of followers. While previously we relied on fashion magazines, celebrities, and TV ads to push out styles and trends, now Instagram followers are free to engage, follow and even start a trend – and brands are paying close attention.

Fashion 83

Fashion Instagram Influencer UGC 83

Convince & Convert

SEPTEMBER 20, 2010

link] Sylvain Martel I work in the fabulous world of advertising, i am twitter user and honestly, for a long time, I retained my clients from investing too much time on it. Janet Aronica Community Manager oneforty.com [link] Janet Aronica I like your point, Ike. I would have assumed just the opposite.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Convince & Convert

DECEMBER 30, 2015

This is a classic for marketers, magazines, and sites like Buzzfeed. Content marketers like Noah Kagan have found courses to be an excellent way to grow your email list while building a community around your brand. It was a powerful and educational way to connect with the community. Native Advertising. Sponsorships.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

This is a classic for marketers, magazines, and sites like Buzzfeed. Content marketers like Noah Kagan have found courses to be an excellent way to grow your email list while building a community around your brand. It was a powerful and educational way to connect with the community. Native Advertising. Sponsorships.

Types 60

Types Content Diagrams Posterous 60

Convince & Convert

APRIL 27, 2010

Louis. &# Could Randy have said (as has EVERY other flight attendant I’ve ever witnessed) “Information about beverages and snacks is located in the US Airways magazine on the seat pocket in front of you&# (the good ones tell you the page number) – of course he could. But he didn’t. How can I help you?

Social Media 131

Social Media Strategy Airlines Types 131