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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

The onslaught of online advertising in recent years, plus data breaches and scandals, have only pushed consumers further from the brands who are trying to reach them. The best way to do this is to encourage customers to share in the first place by creating your own business user handle and branded hashtag.

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Auto Brands Comparison Report

Unmetric

Here we’ve taken a look at what some of the top brands in the industry do to keep their community engaged and how their efforts compare. One of the interesting factors about these brands’ Facebook communities is that most of them recently merged their car model pages into their parent company page - except Honda. Kia - Soul.